This is certainly an issue (if not a full-blown problem) in my guild, so I wouldn't be surprised if most guilds have a rough time getting guild members to use some of the outside resources they've put together. Nowadays, there are so many ways to make a guild website and so many different things you can do with one that most every guild has at least one place online to call its own. And those places are usually frequented by one or two people in the guild (usually the person running the site and/or maybe the GM and an officer or two), but in my experience, it's kind of tough to get people to use those resources, just because of lack of interest or know-how or habit. What's the point of having a database of members, a message board, and a blog and picture gallery when no one uses it?

Enter Ankie of WoW Ladies, with an intriguing idea to support the guild's website.

This is fascinating stuff to think about over the weekend -- New Scientist has an article (sent to us by quite a few readers -- thanks!) about how we perceive our virtual selves in video games like World of Warcraft. A group of scientists at Dartmouth University hooked a few WoW players up to an MRI recently, and they found that when asked to describe themselves and their virtual avatars, the same areas of the brain activated -- areas normally suited to "self-reflection and judgement." In other words, you think about your avatar the same way you think about yourself. They found nearly no difference in the way the brain activated when subjects considered themselves and their avatars.

But when you make the split between virtual and real worlds (including your friends in both), the brain's center for imagination tends to light up whenever you consider the virtual world. You've got the normal parts of your brain working when thinking about yourself or others, but when you add in the virtual component, the imagination center lights up as well.

It Came from the Blog got together Monday night for a last minute Day of the Dead Dance Party. We danced, we got dead pets and we traveled to all the old world Horde graveyards.

Paragus and others made some Bread of the Dead for all to share. Rossor (Matthew Rossi) joined us as well for some dancing and tank discussions.

I am still working on the video, but here is a gallery of stills from the dance party:


We'll definitely have a PIlgrim's Bounty event and I'm hoping to fit in a DK Battleground party as well. Join us!

While it may or may not hint to the release date of the next expansion, a listing on Amazon has pegged the release of a hardcover novel by award-winning author Christie Golden entitled World of Warcraft: The Shattering: Prelude to Cataclysm. While that might seem like one colon too many (insert snickering here), the self-explanatory title actually sounds pretty cool. What sounds uncool, however, is that it's a prelude. Meaning before.

If you're reading into this as much as I am (generally not a good idea), that could mean that the Cataclysm expansion will ship after August 31. After all, you'd think that Blizzard's marketing team would want a book that reveals what happens before the Cataclysm to actually launch before the expansion hits, right?

Well, not really. The Arthas book, which focuses on the Lich King, was released long after Wrath broke out. In short, the novels follow a completely different schedule from the game even though they all share the same lore. So I made you fret over absolutely nothing! You didn't fall for it? Ok, so I made myself fret over absolutely nothing. The book is available for pre-order at $26 on Amazon and should be chock-full of lore and hopefully explain a lot of what will change during the expansion.

Considering how a lot of people (well, okay, at least Alex and Daniel) geeked out over Golden's Arthas novel, this book promises to be a good read. At any rate, we can probably expect it to be free of super-powerful, hackneyed, Mary Sue-ish, self-projected characters like time-traveling dudes who shack up with the hottest girl or multi-racial scions who can wield all kinds of magic. I mean, it's a freaking black dragon, man. It's kind of hard to mess up something innately awesome as that.

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World of Warcraft: Cataclysm will destroy Azeroth as we know it. Nothing will be the same. In WoW.com's Guide to Cataclysm you can find out everything you need to know about WoW's third expansion. From Goblins and Worgens to Mastery and Guild changes, it's all there for your cataclysmic enjoyment.

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Two Bosses Enter ... but only One Boss Leaves, in WoW.com's series of fantasy death matches. This season's bosses come from the five-man instances of Wrath of the Lich King.

We've let reader votes seed the battles for the next bracket of Two Bosses Enter, One Boss Leaves, which leads straight away to this epic pairing: Keristrasza (The Nexus) versus Ley-Guardian Eregos (The Oculus). To get these two into the Two Bosses Thunderdome, we're going to stage a jailbreak. The two dragons will meet in the swirling skies above The Nexus. We'll remove the drake-riding mechanic from the encounter - there's enough draconic blood here already, don't you think?

The ground (err, air?) rules:

• Assume that the opponents along with their minions share similar levels, health pools and comparative overall damage output.
• This deathmatch takes place in skies above The Nexus, (or a Thunderdome facsimile thereof). This shall in no way hinder either opponent from using his or her usual resources.
• All the usual minions will be available to each boss.
• There will be no drake-riding mechanic involved.
• Don't get caught up in gameplay mechanics and what actual players might do in each encounter.
• Don't neglect style, story and scale.

Time to take flight now. Ladies and gentlemen, boys and girls ... Dyin' time's here.

Two Bosses Enter ... but only One Boss Leaves, in WoW.com's series of fantasy death matches. This season's bosses come from the five-man instances of Wrath of the Lich King.

Your favorites are back! Readers voted this past week to bring back three combatants who hadn't made it through the second bracket in this season of Two Bosses Enter. Earning fresh berths as the battles continue are:

1. Loken (Halls of Lightning), 401 votes
2. King Dred (Drak'tharon Keep), 380 votes
3. Ley-Guardian Eregos (The Oculus), 167 votes

Fans of Eck the Ferocious landed just short of earning the little gorloc another bid, bounding in with 162 votes. Join us after the break for a complete list of fourth-bracket matches in this season of Two Bosses Enter, One Boss Leaves.

If you're a resident of the United States, Canada, or New Zealand, kindly whack yourself on the head as a show of solidarity for other players who don't qualify for the World of Warcraft Five Year Anniversary Sweepstakes. If you are a resident of the aforementioned countries or are some Asian or European or Other-Unqualified-Country-an willing to subject themselves to a little geek envy, then read on. Our favorite game turns five this November 23, 2009, and to celebrate, Blizzard is giving away a whole bunch of swag every week for the next four weeks.

Essentially, as long as you're a player whose account is active when they pull your name out of a kodo-skin hat and hasn't gotten into trouble for breaking the EULA, you're automatically entered in the sweepstakes. Players qualify for certain prizes depending on how long they've been playing the game. Check out the list of prizes and player eligibility after the jump.

Sound files in Patch 3.3 uncovered over at MMO Champion have got players all abuzz. In particular, lore-nerds who have listened to the sound files and put them together in the most reasonably coherent fashion are going nuts over the possibilities and implications. Tissue-sniffling, underpants-changing nuts. The kind of nuts that happen in Twilight Zone episodes. So understand that clicking on any of the links below are on a Need to Know basis. That means it's full of spoilers.

No, seriously. It has so many spoilers that unsuspecting players can explode just by clicking on the Read More link below. It's that dangerous. The sound files are so revealing, so incriminating, that every agent sent by SI:7 to safeguard them has been removed from active duty and sent to the loony bin. They're so volatile that even Ragnaros got burned when he read the rest of this post. So juicy that it cost Lady Vashj an arm and a leg -- or six arms and a tail -- just to listen to them.

The sound files in question are mined from the goings-on in Icecrown, which may (or may not) reveal the ultimate fate of the Lich King. It also includes previously unrevealed first names of only sons, emotional moments from hot mages, uncharacteristic coolness from leaders heretofore labeled as hate-mongering and racist, and unexpected appearances by heroes long dead (but not forgotten). Click on the link for madness-inducing spoilers. Otherwise that lady by your side will whisper something in your ear and you'll go crazy, anyway. Might as well have WoW.com do it for you.

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Patch 3.3 is the last major patch of Wrath of the Lich King. With the new Icecrown Citadel 5-man dungeons and 10/25-man raid arriving soon, patch 3.3 will deal the final blow to the Arthas. WoW.com's Guide to Patch 3.3 will keep you updated with all the latest patch news.

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You know how like Michael Bay wanted Transformers to be a story about a boy and his car? Or how John Carpenter made a film about one teen's dangerous obsession with a murderous car? Well, the World of Warcraft version is about to come to life -- or unlife -- when patch 3.3 finally goes up. MMO Champion has uncovered model files for Invincible, the Lich King's personal steed. As the datamining suggests -- "Invincible - Summons and dismisses the flying undead horse Invincible. This mount changes depending on your Riding skill and location." -- players might actually have a shot at obtaining what is, in my humble opinion, the most badass pixel-by-pixel mount in the game. Ever.

The horse has some serious lore to it, too. As many players have already discovered, Invincible has an unearthed grave in the game located near the Balnir Farmstead in Tirisfal Glades.

The tombstone reads:

Halloween is over and we're headed towards Thanksgiving, which means it's the time of year that charities everywhere ask you to open up your hearts and wallets and support some good causes. Azeroth United, the recently-formed community for WoW players, just revealed the prizes in their "Hearts, Hands, and Voices" charity giveaway. They're officially supporting Child's Play (they got mentioned on the main website), and your donation there (of $10 or $20) will get you into two tiers of giveaways, featuring prizes of all kinds from all over the WoW community. Sounds like a great chance to both support a good cause and maybe even win some free stuff.

And from our old friend John "BigBearButt" Patricelli comes news of a "Raid for the Cure" -- on Saturday, November 14th, a group of players from both factions will walk in-game on the Kael'thas server from Darnassus to Ratchet (and on to Booty Bay) to raise awareness and funds for the Susan G. Komen for the Cure charity. Pink shirts will be handed out at the event, and making a donation of any kind over on the WoW page for the charity will enter you in a raffle to win a guest appearance on the Sidhe Devils Gone Wild podcast (a member of that guild has been dealing with breast cancer, and the in-game run is in support of her and her cause).

The newest in Blizzard's ever-expanding line of customizable merchandise, Print Warcraft just opened its doors to the public. Like FigurePrints, the site allows you to create merchandise based on your in-game characters, this time art like posters and prints.

While we've been having a bit difficulty accessing the site, likely due to launch-day growing pains, we know that the service allows a ton of customization options. Start by selecting your character, realm, and print size. Then choose from a number of templates, borders, backgrounds, character poses, pets, and more! The prices range from $17.99 for a 12x18 print to $29.99 USD for a 40x27 poster.

If you're actually able to place an order, please let us know how it comes out when you get it in the mail! If the price is right and so is the quality, it might be a decent Winter Veil gift to deck somebody's walls with. Or yours.

Now that Hallow's End is over for another year, it's time to settle up. We already asked whether you got what you wanted, but according to the informal polls (and the feedback I've been hearing), quite a few people didn't actually get everything they were trying for. As we mentioned on the podcast the other week, many people who said they did everything they could probably didn't (did you really go trick-or-treating every hour of every day during the holiday?), but it's not too far a stretch to suggest that maybe the drop rates for some of the hardest items to get (the Horseman's helm and the Sinister Squashling pet seem to be the toughest, though I heard a lot of stories about hard-to-find toothpicks, too) are a little bit lower than they should be for fairness.

Not so, says Bornakk -- he said while the holiday was ongoing that the drop rates were fine, and now that it's over, he says they're still fine. That doesn't mean Blizzard won't change it for next year, but it does mean that they don't have any current plans to change the holiday at all. "The randomness," as he says, "can win sometimes."

Our condolences if you were trying for an item and didn't get it -- even on a 50/50 coin flip, there's still a chance to see one side 1000 times in a row. We sincerely mean this one: better luck next year.

Is your raid leader Machiavellian? Is it a categorical imperative to torture that Beryl Sorceror? What would Nietzsche have thought of Leeroy Jenkins?

Good questions! And now we can find out. Following in the footsteps of books dealing with philosophies in other popular game titles like Legend of Zelda, Luke Cuddy and John Nordlinger recently released World of Warcraft and Philosophy. The book deals with topics like ethics, economics, gender identity, metaphysics, and more, written by philosophers and gamers alike from around the globe. Heck, even role-playing and cybering are the subject of discussion, along with the Infected Blood plague and lots of other well-known WoW topics.

The reviews seem to indicate that the book's a brisk, fun read, but who knows what the game's twelve-million-strong audience will actually like or appreciate. After all, to paraphrase Yeats, Azerothians are babes in philosophy and so prefer faction-fighting to the labor of its unfamiliar thought.

Those who do want to stack their Int, though, can pick up the book at Amazon or other bookstores now.