How to Choose the Right Name for Your Company

Introduction

Naming a company is not an easy task. It takes time, effort, and creativity. But if you have the right tools, it can be a lot easier than it seems.

There are many factors that go into naming a company. You need to find the right name for your business that will represent your brand and help you stand out from the competition. You need to make sure that the name is available so that you don't spend all of your time trying to find a name and then realize that someone else already owns it. And most importantly, you need to make sure that the name is memorable so people can easily recall it when they think about your company or service.

To avoid these problems, there are various tools on the market today which can help you with naming

Step One: Outlining Your Company's Mission, Vision and Values

The first step is to write out the company’s mission, vision, and values. The company’s mission statement should be clear and concise. It should also be able to provide a sense of direction for the company.

The vision statement is a bit more difficult to define because it has less of a clear structure than the mission statement. However, it should be able to paint a picture of what the future of your business might look like in 5-10 years.

Values statements are an extension of your company's culture and they are important because they serve as guidelines for employees on how they should behave at work.

Step Two: Making a List of Words That Correspond With Your Vision

Words are powerful, and they can help you evoke a specific emotion. The words that you choose to use in your writing can make the difference between an average blog post and one that is memorable.

Some words are more effective than others at invoking emotions in your readers. You might want to consider using "power words" when you're writing your next blog post. These are words that have a strong effect on people, and can be used to evoke certain feelings in them.

The list of power words below includes some of the most commonly used power words for copywriting purposes:

Love, Trust, Passionate, Exciting, Convincing, Happy

Step Three - Narrowing Down the List of Words to a Shortlist of 10-12 Names

The third step is to narrow down the list of words to a shortlist of 10-12 names. This is the most time-consuming part of the process, but it is also the most important.

The first thing you'll do in this step is to remove any duplicates. This will help you identify which words are more popular than others. The second thing you'll do is to eliminate any words that have been used too many times in your list so far or that seem too similar to other words on the list.

Company Names - Everything you need to know

We did the research and narrowed down to ten sites that will help you get the information you need and make a decision. Keep reading to learn about each one.

We combined over twenty different criteria to establish out rankings with the help of cutting-edge Artificial Intelligence and expert contributors. These criteria include user reviews, content relevance, website reputation score, user votes, and more (We make sure to update these rankings on a regular basis so that the information is always up to date).

We've included the most useful Company Names videos in our review, as well as links to further resources for more information.

Company Names
Company Names

Interest in company names over time

According to our data there has been a growing interest in company names over the past few years. We estimate that there have been over 98,010 search engine searches in the United States in 2023 alone.

Top 10 Company Names and Company Names websites as ranked by people like you

The Community ranked the best Company Names websites so that you can find what you need. Help improve the ranking by voting too.

Last updated: 2024-05-20

Rank

Provider

Description & Features

Site

1

800

Business Name Generator - Free Company Name Generator
Business Name Generator - Free Company Name Generator
It happens all the time: you come up with a whole list of creative business name ideas, then hit the web to buy the domains you want. And they’re all taken! Catchy company names—good ones—go quickly because they’re in high demand worldwide. Happily, you have a lot of play room in choosing a business name.

2

741

10 Awesome Free Business Name Generators
10 Awesome Free Business Name Generators
To use this business name generator, just input a word or words, and it generates a list of possible business names. The tool will also identify which domain names are available for each possible business name.

3

686

453 Cool & Creative Business Names Ideas List Generator ...
453 Cool & Creative Business Names Ideas List Generator ...
A domain name consisting of keywords also limits your company if they want to some they expand into new markets. Find a selection of unique names examples and up to date business names at Brandlance. Using great business name can also help your marketing, because awesome business name can build your brand authority very fast.

4

635

Cool Company Names For Bold And Trendy Business | Brandroot
Cool Company Names For Bold And Trendy Business | Brandroot
Every good business owner wants a cool business name for their venture, and why not? Cool business names do a lot for a business, because they build audiences quickly. Users want to participate in the cool culture that a company is hopefully creating. But what is a cool company name, exactly?

5

588

Namelix
Namelix
Unique, brandable names. Most business name generators combine dictionary words to make longer names. Namelix generates short, branded names that are relevant to your business idea. When you save a name, the algorithm learns your preferences and gives you better recommendations over time.

6

544

Choose your business name - sba.gov
Choose your business name - sba.gov
You can find the right business name with creativity and market research. Once you’ve picked your name, you should protect it by registering it with the right agencies. You can find the right business name with creativity and market research. Once you’ve picked your name, you should protect it by registering it with the right agencies.

7

504

Novanym
Novanym
Naming your business is easy with Novanym. We create the world’s best brandable domains - unique business names, ready to buy with a perfect .com domain and a logo.

8

467

FREE Business Name Generator & Domain Research Tool
FREE Business Name Generator & Domain Research Tool
Shortlist your best ideas.. Work through your shortlist of business name ideas removing names that are hard to remember, spell, speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.

9

432

Free Name Generator: Generate Business Names Online for Free
Free Name Generator: Generate Business Names Online for Free
If you're looking for a Business Name Generator, you're at the right place. You can generate Business, Brand, or Company Names Online for Free. It's never been easier to Name Your Business. You have one less thing to worry about when starting your own Business!

10

400

Unique Business Name Ideas for Startups, Brands and ...
Unique Business Name Ideas for Startups, Brands and ...
Your business name is the first point of connection between you and your audience. Make sure that your business name resonates with your audience’s values, needs, and expectations. This will help them remember your business name, pass it along to others, and maintain a positive brand association in their minds.

Top 10 ranking changes over time

Company Names videos considered

We analyzed 7,720 hours of the most informative Company Names videos. These videos stood out the most:

Useful Company Names Resources

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This comparison site is made up of our own opinions and views. The ranking is determined at our discretion and is not to be used for accuracy purposes. We can provide this service at no charges thanks to a combination of referral fees and advertising income we receive from various publishers and service providers. These payments may affect our rankings and the score we assign to websites, products, and vendors. Our ratings do not imply endorsement of any kind. This website's information, rankings, and vendor list is subject to change without notice at any time.

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