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  2. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer service is the assistance and advice provided by a company to those people who buy or use its products or services. Each industry requires different levels of customer service, [1] but towards the end, the idea of a well-performed service is that of increasing revenues. The perception of success of the customer service interactions is ...

  3. Customer success - Wikipedia

    en.wikipedia.org/wiki/Customer_success

    Customer success. Customer success, customer success management, or client advocacy refers to the process of enhancing customers' satisfaction while using a product or service. As a specialized form of customer relationship management, customer success management focuses on implementing strategies that result in reduced customer churn and ...

  4. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    Customer experience is the totality of cognitive, affective, sensory, and behavioral customer responses during all stages of the consumption process including pre-purchase, consumption, and post-purchase stages. [1] [2] [3]

  5. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Occasionally service marketers will refer to 8 Ps (product, price, place, promotion, people, positioning, packaging, and performance), comprising these 7 Ps plus performance. In the 1990s, the model of 4 Cs was introduced as a more customer-driven replacement of the 4 Ps.

  6. Service-level agreement - Wikipedia

    en.wikipedia.org/wiki/Service-level_agreement

    A service-level agreement is an agreement between two or more parties, where one is the customer and the others are service providers. This can be a legally binding formal or an informal "contract" (for example, internal department relationships). The agreement may involve separate organizations or different teams within one organization.

  7. American Airlines - Wikipedia

    en.wikipedia.org/wiki/American_Airlines

    American Airlines is a major airline in the United States headquartered in Fort Worth, Texas. It is the largest airline in the world when measured by scheduled passengers carried, revenue passenger mile, and fleet size. American, together with its regional partners and affiliates, operates an extensive international and domestic network with ...

  8. Alaska Airlines - Wikipedia

    en.wikipedia.org/wiki/Alaska_Airlines

    Alaska Airlines is a member of Oneworld, the third-largest airline alliance in the world. [6] As of 2020, the airline employs over 16,000 people and has been ranked by J. D. Power and Associates as having the highest customer satisfaction of the traditional airlines for twelve consecutive years.

  9. Microsoft Dynamics 365 - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Dynamics_365

    Microsoft Dynamics 365 Customer Engagement contains modules to interact with customers: Marketing, Sales, Customer Service, Field Service. The Customer Service is a module used to automate customer service processes providing performance data reports and dashboards. [13]