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  2. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    Apple Park is the company's headquarters in Cupertino, California, in Silicon Valley. Apple Inc. is an American multinational corporation and technology company incorporated and headquartered in Cupertino, California, in Silicon Valley. [ 1 ] It is best known for its consumer electronics, software, and services.

  3. History of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/History_of_Apple_Inc.

    Contents. History of Apple Inc. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content. Apple's core product lines are the iPhone smartphone, iPad tablet computer, and the Mac personal computer.

  4. List of mergers and acquisitions by Apple - Wikipedia

    en.wikipedia.org/wiki/List_of_mergers_and...

    Apple Inc. is an American multinational corporation that designs and manufactures consumer electronics and software products. It was established in Cupertino, California, on April 1, 1976, by Steve Jobs, Steve Wozniak, and Ronald Wayne, [1][2] and was incorporated on January 3, 1977. [3][4] The company's hardware products include the Macintosh ...

  5. Outline of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Outline_of_Apple_Inc.

    The following outline of Apple Inc. is a topical guide to the products, history, retail stores, corporate acquisitions, and personnel under the purview of the American multinational corporation: Apple Inc. was founded as Apple Computer Company on April 1, 1976, to produce and market Steve Wozniak 's Apple I personal computer.

  6. Think different - Wikipedia

    en.wikipedia.org/wiki/Think_different

    Think different. " Think different " is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWA\Chiat\Day. [1] The slogan has been widely taken as a response to the IBM slogan "Think". [2][3][4] It was used in a television ...

  7. History of the iPhone - Wikipedia

    en.wikipedia.org/wiki/History_of_the_iPhone

    Genesis of iPhone. The idea of an Apple phone came from Jean-Marie Hullot, a software engineer from NextStep, and later, MacOS. [1] Initially, making an Apple phone was not favored by CEO Steve Jobs, but eventually Hullot was able to convince him. The first team was created in Paris; however, it was not until a few years later that he took the ...

  8. Apple Park - Wikipedia

    en.wikipedia.org/wiki/Apple_Park

    Apple Park, also known as Apple Campus 2, is the corporate headquarters of Apple Inc., located in Cupertino, California, United States.It was opened to employees in April 2017, while construction was still underway, and superseded Apple Campus as the company's corporate headquarters, which opened in 1993.

  9. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The marketing of Apple Inc. encompasses the company's advertising, distribution, and branding. After Steve Jobs returned to Apple in 1997, he made industrial design a key element of the company's branding strategy. Apple's public image has been shaped by several acclaimed advertisements made in partnership with TBWA\Chiat\Day, including 1984 ...