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Google PageSpeed is a family of tools by Google, Inc. designed to help optimize website performance. It was introduced at a Developer Conference in 2010. There are four main components of PageSpeed family tools: PageSpeed Module (consisting of mod PageSpeed for the Apache HTTP Server and NGX PageSpeed for the Nginx), PageSpeed Insights, PageSpeed Service, and the PageSpeed Chrome DevTools ...
Google Lighthouse is an open-source, automated tool for measuring the quality of web pages. It can be run against any web page, public or, requiring authentication. Google Lighthouse audits performance, accessibility, and search engine optimization factors of web pages, [1] [2] [3] this is the major difference from Google PageSpeed, the Google ...
Google Search Console. Google Search Console (formerly Google Webmaster Tools) is a web service by Google which allows webmasters to check indexing status, search queries, crawling errors and optimize visibility of their websites. [1] Until 20 May 2015, the service was called Google Webmaster Tools. [2] In January 2018, Google introduced a new ...
Web performance. Web performance refers to the speed in which web pages are downloaded and displayed on the user's web browser. Web performance optimization (WPO), or website optimization is the field of knowledge about increasing web performance. Faster website download speeds have been shown to increase visitor retention and loyalty [1] [2 ...
Google Analytics e-commerce reporting can track sales activity and performance. The e-commerce reports show a site's transactions, revenue, and many other commerce-related metrics. On September 29, 2011, Google Analytics launched Real-Time analytics, enabling a user to have insights about visitors currently on the site.
Google Optimize. Google Optimize, formerly Google Website Optimizer, was a freemium web analytics and testing tool by Google. [1] It allowed running some experiments that are aimed to help online marketers and webmasters to increase visitor conversion rates and overall visitor satisfaction. [2]
Google Insights for Search. was a service by Google similar to , [1] providing insights into the search terms people use in the Google search engine. Unlike Google Trends, Google Insights for Search provides a visual representation of regional interest on a country's map. It displays top searches and rising searches that may help with .
WebP is a raster graphics file format developed by Google intended as a replacement for JPEG, PNG, and GIF file formats. It supports both lossy and lossless compression, [8] as well as animation and alpha transparency . Google announced the WebP format in September 2010, and released the first stable version of its supporting library in April 2018.
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