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Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing.
A digital marketing engineer is a member of a marketing team who applies web technology and digital marketing platforms (such as a website, email system, CMS, CRM, or other software application) for the purpose of achieving marketing business goals. It is a hybrid role involving both marketing and technology knowledge. [1] The need for digital ...
Stanford University (officially Leland Stanford Junior University) is a private research university in Stanford, California. It was founded in 1885 by Leland Stanford —a railroad magnate who served as the eighth governor of and then-incumbent senator from California —and his wife, Jane , in memory of their only child, Leland Jr . [2]
Santa Rosa Junior College (SRJC) is a public community college in Santa Rosa, California with an additional campus in Petaluma and centers in surrounding Sonoma County.Santa Rosa Junior College was modeled as a feeder school for the University of California system (a "junior" version of nearby University of California, Berkeley, with the Bear Cub mascot modeled after Oski).
A chief marketing officer ( CMO ), also called a global marketing officer or marketing director, or chief brand officer, [1] [2] is a corporate executive responsible for managing marketing activities in an organization. Whilst historically these titles may have signified a legal responsibility, for example at Companies House in the UK, the ...
A chief digital officer (CDO) or a chief digital information officer (CDIO) is an individual who helps a company, a government organization or a city drive growth by converting traditional "analog" businesses to digital ones using the potential of modern online technologies and data (i.e., digital transformation), and at times oversees operations in the rapidly changing digital sectors like ...
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