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It provides a web portal, search engine Yahoo Search, and related services, including My Yahoo!, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports and its advertising platform, Yahoo! Native . Yahoo was established by Jerry Yang and David Filo in January 1994 and was one of the pioneers of the early Internet era in the 1990s. [6]
Yahoo! Search is a search engine owned and operated by Yahoo!, using Microsoft Bing to power results. Originally, "Yahoo! Search" referred to a Yahoo!-provided interface that sent queries to a searchable index of pages supplemented with its directory of websites. The results were presented to the user under the Yahoo! brand.
Yahoo! Search BOSS - A service that allowed developers to build search applications based on Yahoo's search technology. Yahoo! SearchMonkey - Allowed developers and site owners to use structured data to make Yahoo Search results more useful and visually appealing, and drive more relevant traffic to their sites; shut down in October 2010 as part ...
AOL Search provides extensive search results along with convenient one-click access to relevant web content, including web results, images, videos, maps, and more. It offers a complete search experience by delivering a diverse range of results in a single search, eliminating the need for additional search queries.
Early history (1994–1996) Upon the April 1994 renaming of Jerry and David's Guide to the World Wide Web to Yahoo!, Yang and Filo said that "Yet Another Hierarchical Officious Oracle" was a suitable backronym for this name, but they insisted they had selected the name because they liked the word's general definition, as in Gulliver's Travels by Jonathan Swift: "rude, unsophisticated, uncouth."
History Under Verizon (2017–2021) The company is headquartered in Manhattan, New York. As of December 2019, the company employed about 10,350 people.. A year after the completion of the AOL acquisition, Verizon announced a $4.8 billion deal for Yahoo!'s core Internet business, to invest in the Internet company's search, news, finance, sports, video, emails and Tumblr products.
Yahoo Search BOSS is a service that allows developers to build search applications based on Yahoo's search technology. Early Partners in the program include Hakia, Me.dium, Delver, Daylife and Yebol. In early 2011, the program switched to a paid model using a cost-per-query model from $0.40 to $0.75 CPM (cost per 1000 BOSS queries).
March 1, 2004: Yahoo announces that it will practice paid inclusion for its search service; however, it also announced that it would continue to rely mainly on a free web crawl for most of its search engine content. March 25, 2004: Yahoo acquires the European shopping search engine Kelkoo. July 9, 2004: Yahoo acquires email provider Oddpost.
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