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Customer advocacy is a customer-focused business model that aims to provide the best service and products for customers. Learn how customer advocates act as facilitators, how to measure customer advocacy and what are the benefits of this approach.
Customer service is the assistance and advice provided by a company to its customers. Learn about different types of customer service, such as in-person, online, automated, and AI-based, and how to measure customer satisfaction and loyalty.
Learn about the history, types and features of CRM systems, which are used to manage interactions with customers across different channels and platforms. Find out how CRM can help businesses improve customer satisfaction, loyalty and sales growth.
Instead, the blame for poor service lies with their bosses -- or, more specifically, the policies put in place by the higher-ups that undermine the employee-customer relationship.
Consumer protection is the practice of safeguarding buyers of goods and services against unfair practices in the marketplace. It is linked to the idea of consumer rights and to the formation of consumer organizations, which help consumers make better choices and pursue complaints against businesses.
A service-level agreement (SLA) is an agreement between a service provider and a customer that defines the quality, availability, and responsibilities of the service. Learn about the components, types, and metrics of SLAs in different contexts, such as IT, telecom, and finance.
Learn the origin and variations of the motto "The customer is always right", which exhorts service staff to give a high priority to customer satisfaction. Find out how this phrase was popularised by pioneering retailers and how it has evolved over time.
Terms of service (TOS or ToS) are the legal agreements between a service provider and a user. They cover topics such as user rights, privacy, payment, liability, and ...