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2. Digital media - Wikipedia

   en.wikipedia.org/wiki/Digital_media

   In mass communication, digital media is any communication media that operates in conjunction with various encoded machine-readable data formats. Digital content can be created, viewed, distributed, modified, listened to, and preserved on a digital electronic device, including digital data storage media (in contrast to analog electronic media ...

3. Social media - Wikipedia

   en.wikipedia.org/wiki/Social_media

   Social media as a news source is the use of online social media platforms rather than moreover traditional media platforms to obtain news. Just as television turned a nation of people who listened to media content into watchers of media content in the 1950s to the 1980s, the emergence of social media has created a nation of media content creators .

4. Transmedia storytelling - Wikipedia

   en.wikipedia.org/wiki/Transmedia_storytelling

   Transmedia storytelling (also known as transmedia narrative or multiplatform storytelling) is the technique of telling a single story or story experience across multiple platforms and formats using current digital technologies. From a production standpoint, transmedia storytelling involves creating content [1] that engages an audience using ...

5. List of streaming media services - Wikipedia

   en.wikipedia.org/wiki/List_of_streaming_media...

   Popular examples of streaming services include Netflix, Spotify, and YouTube . An over-the-top media service (OTT) is a streaming media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms, the companies that traditionally act as controllers or distributors of such content.

6. Multimedia - Wikipedia

   en.wikipedia.org/wiki/Multimedia

   Multimedia. Multimedia is a form of communication that uses a combination of different content forms, such as writing, audio, images, animations, or video, into a single interactive presentation, in contrast to traditional mass media, such as printed material or audio recordings, which feature little to no interaction between users.

7. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media.. Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.