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Mental accounting incorporates the economic concepts of prospect theory and transactional utility theory to evaluate how people create distinctions between their financial resources in the form of mental accounts, which in turn impacts the buyer decision process and reaction to economic outcomes. [3] People are presumed to make mental accounts ...
Psychological operations ( PSYOP) are operations to convey selected information and indicators to audiences to influence their motives and objective reasoning, and ultimately the behavior of governments, organizations, groups, and large foreign powers. The purpose of United States psychological operations is to induce or reinforce behavior ...
URL. login .gov. Launched. April 2017. Login.gov is a single sign-on solution for US government websites. [1] It enables users to log in to services from numerous government agencies using the same username and password. Login.gov was jointly developed by 18F and the US Digital Service. [1]
Behavioral game theory seeks to examine how people's strategic decision-making behavior is shaped by social preferences, social utility and other psychological factors. [1] Behavioral game theory analyzes interactive strategic decisions and behavior using the methods of game theory, [2] experimental economics, and experimental psychology.
Psychology is the study of mind and behavior. [1] Its subject matter includes the behavior of humans and nonhumans, both conscious and unconscious phenomena, and mental processes such as thoughts, feelings, and motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the natural and social sciences.
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Political psychology is an interdisciplinary academic field, dedicated to understanding politics, politicians and political behavior from a psychological perspective, and psychological processes using socio-political perspectives. [1] The relationship between politics and psychology is considered bidirectional, with psychology being used as a ...
Domain-general learning theories of development suggest that humans are born with mechanisms in the brain that exist to support and guide learning on a broad level, regardless of the type of information being learned. [1] [2] [3] Domain-general learning theories also recognize that although learning different types of new information may be ...