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  2. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Strategic management is the process of assessing the corporation and its environment in order to meet the firm's long-term objectives of adapting and adjusting to its environment through manipulation of opportunities and reduction of threats.A corporation-oriented view. ^ Courtney, Roger (2002).

  3. Strategy - Wikipedia

    en.wikipedia.org/wiki/Strategy

    Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general, command, generalship" [1]) is a general plan to achieve one or more long-term or overall goals under conditions of uncertainty. [2] In the sense of the " art of the general", which included several subsets of skills including military tactics ...

  4. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Strategy. Porter's generic strategies describe how a company pursues competitive advantage across its chosen market scope. There are three/four generic strategies, either lower cost, differentiated, or focus. A company chooses to pursue one of two types of competitive advantage, either via lower costs than its competition or by differentiating ...

  5. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy highlights the role of marketing as a link between the organization and its customers, leveraging the combination of resources and capabilities within an organization to achieve a competitive advantage. [2] In recent years, the advent of digital marketing has revolutionized strategic marketing practices, introducing new ...

  6. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    Strategy. SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a person or organization identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis. [1]

  7. AGIL paradigm - Wikipedia

    en.wikipedia.org/wiki/AGIL_paradigm

    AGIL paradigm. The AGIL paradigm is a sociological scheme created by American sociologist Talcott Parsons in the 1950s. It is a systematic depiction of certain societal functions, which every society must meet to be able to maintain stable social life. [1] The AGIL paradigm is part of Parsons's larger action theory, outlined in his notable book ...

  8. Military strategy - Wikipedia

    en.wikipedia.org/wiki/Military_strategy

    v. t. e. Military strategy is a set of ideas implemented by military organizations to pursue desired strategic goals. [1] Derived from the Greek word strategos, the term strategy, when first used during the 18th century, [2] was seen in its narrow sense as the "art of the general ", [3] or "the art of arrangement" of troops.

  9. Strategy pattern - Wikipedia

    en.wikipedia.org/wiki/Strategy_pattern

    Strategy pattern. In computer programming, the strategy pattern (also known as the policy pattern) is a behavioral software design pattern that enables selecting an algorithm at runtime. Instead of implementing a single algorithm directly, code receives runtime instructions as to which in a family of algorithms to use. [1]