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In chess, promotion is the replacement of a pawn with a new piece when the pawn is moved to its last rank. The player replaces the pawn immediately with a queen, rook, bishop, or knight of the same color. [1] The new piece does not have to be a previously captured piece. [2] Promotion is mandatory when moving to the last rank; the pawn cannot ...
The word entered the English language in the 14th century. [3] The use of the term promotion to refer to "advertising or publicity" is very modern and was first recorded in 1925. [4] It may be a contraction of a related term, sales promotion, which is one element in the larger set of tools used in marketing communications.
A thesaurus (pl.: thesauri or thesauruses), sometimes called a synonym dictionary or dictionary of synonyms, is a reference work which arranges words by their meanings (or in simpler terms, a book where one can find different words with similar meanings to other words), [1] [2] sometimes as a hierarchy of broader and narrower terms, sometimes simply as lists of synonyms and antonyms.
Proselytism (/ ˈprɒsəlɪtɪzəm /) is the policy of attempting to convert people's religious or political beliefs. [1][2][3] Carrying out attempts to instill beliefs can be called proselytization. [4] Sally Sledge discusses religious proselytization as the marketing of religious messages. [5] Proselytism is illegal in some countries. [6]
Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.
Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag[1] (mass nouns), tchotchkes, or freebies (count nouns), are used in marketing and sales.
Health promotion is aligned with health equity and can be a focus of non-governmental organizations (NGOs) dedicated to social justice or human rights. Health literacy can be developed in schools, while aspects of health promotion such as breastfeeding promotion can depend on laws and rules of public spaces.
Activism (or advocacy) consists of efforts to promote, impede, direct or intervene in social, political, economic or environmental reform with the desire to make changes in society toward a perceived common good. Forms of activism range from mandate building in a community (including writing letters to newspapers), petitioning elected officials ...