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Persuasive technology is broadly defined as technology that is designed to change attitudes or behaviors of the users through persuasion and social influence, but not necessarily through coercion. [1] Such technologies are regularly used in sales, diplomacy, politics, religion, military training, public health, and management, and may ...
In mass communication, digital media is any communication media that operates in conjunction with various encoded machine-readable data formats. Digital content can be created, viewed, distributed, modified, listened to, and preserved on a digital electronic device, including digital data storage media (in contrast to analog electronic media ...
Digital literacy. A teacher and his students in a computer lab. Digital literacy is an individual's ability to find, evaluate, and communicate information using typing or digital media platforms. It is a combination of both technical and cognitive abilities in using information and communication technologies to create, evaluate, and share ...
The effect was originally dubbed "hostile media phenomenon" by Vallone et al., [2] and is occasionally referred to as "hostile media perception," since it seems to precipitate the effects of media. In a 2015 meta-analysis of the subject, [1] Perloff said "hostile media effect" is the most often used term: The most common term is "hostile media ...
Persuasive writing is a form of writing intended to convince or influence readers to accept a particular idea or opinion and to inspire action. [1] A wide variety of writings, such as criticisms, reviews, reaction papers, editorials, proposals, advertisements, and brochures, utilize different persuasion techniques to influence readers.
Digital first is a communication theory that publishers should release content into new media channels in preference to old media. The premise behind the theory is that after the advent of Internet, most established media organizations continued to give priority to traditional media. [1] Over time, those organizations faced a choice to either ...
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The influences of mass media (or 'media effects') are observed in various aspects of human life, from voting behaviors [2] to perceptions of violence, [3] [4] from evaluations of scientists [5] to our understanding of others' opinions. [6] The overall influence of mass media has changed drastically over the years, and will continue to do so as ...
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