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Media ecology. Media ecology theory is the study of media, technology, and communication and how they affect human environments. [1] The theoretical concepts were proposed by Marshall McLuhan in 1964, [2] while the term media ecology was first formally introduced by Neil Postman in 1968. [3]
v. t. e. Alternative media are media sources that differ from established or dominant types of media (such as mainstream media or mass media) in terms of their content, production, or distribution. [1] Sometimes the term independent media is used as a synonym, indicating independence from large media corporations, but generally independent ...
Media literacy. Media literacy is an expanded conceptualization of literacy that includes the ability to access and analyze media messages as well as create, reflect and take action, using the power of information and communication to make a difference in the world. [1] Media literacy is not restricted to one medium [2] and is understood as a ...
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An echo chamber is "an environment where a person only encounters information or opinions that reflect and reinforce their own." In news media and social media, an echo chamber is an environment or ecosystem in which participants encounter beliefs that amplify or reinforce their preexisting beliefs by communication and repetition inside a closed system and insulated from rebuttal.
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We the Media is a book written by Dan Gillmor, published in 2004 by O'Reilly (ISBN 0596007337). Gillmor discusses how the proliferation of grassroots internet journalists ( bloggers ) has changed the way news is handled.