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  2. Autosurf - Wikipedia

    en.wikipedia.org/wiki/Autosurf

    Autosurfing is an evolved form of traffic exchanging, based on the manual surf traffic exchange concept. In 2001, Autohits.dk was the first ever autosurf traffic exchange to use a PHP script that eliminated the need for viewers to manually click a link or image to advance to the next page in the rotation. Traffic exchanges are based on a simple ...

  3. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Advertisers pay when users divert their browsing to click on the advertising copy. Adverts can be implemented locally, nationally, or internationally. Google's text advertisements mimic what the average search result looks like on Google. Offering text-only search ads initially, Google unveiled "Showcase Shopping" ads in 2016.

  4. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    Click-through rate ( CTR) is the ratio of clicks on a specific link to the number of times a page, email, or advertisement is shown. It is commonly used to measure the success of an online advertising campaign for a particular website, as well as the effectiveness of email campaigns. [1] [2] Click-through rates for ad campaigns vary tremendously.

  5. Pay for performance advertising - Wikipedia

    en.wikipedia.org/wiki/Pay_for_performance...

    Pay for Performance need not to be confused with pay per click (PPC), which is a pricing model on the Web in which the advertiser pays when an Internet user clicks on its advertisement and visits its site. In some cases P4P could be risk-free to an advertiser whereas in a PPC campaign the advertiser takes the risk of the conversion rate between ...

  6. Google AdSense - Wikipedia

    en.wikipedia.org/wiki/Google_Adsense

    Website. www .google .com /adsense. Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.

  7. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

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