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  2. Wolfgang Köhler - Wikipedia

    en.wikipedia.org/wiki/Wolfgang_Köhler

    Wolfgang Köhler (21 January 1887 – 11 June 1967) was a German psychologist and phenomenologist who, like Max Wertheimer and Kurt Koffka, contributed to the creation of Gestalt psychology. During the Nazi regime in Germany , he protested against the dismissal of Jewish professors from universities, as well as the requirement that professors ...

  3. Gestalt psychology - Wikipedia

    en.wikipedia.org/wiki/Gestalt_psychology

    In Gestalt theory, information is perceived as wholes rather than disparate parts which are then processed summatively. As used in Gestalt psychology, the German word Gestalt ( / ɡəˈʃtælt, - ˈʃtɑːlt / gə-SHTA (H)LT, [4] [5] German: [ɡəˈʃtalt] ⓘ; meaning "form" [6]) is interpreted as "pattern" or "configuration". [7]

  4. The Mentality of Apes - Wikipedia

    en.wikipedia.org/wiki/The_Mentality_of_Apes

    The Mentality of Apes by Wolfgang Köhler is a landmark work in ethology, cognitive psychology and the study of the anthropoid apes. In it the author, a leading gestalt psychologist, showed that chimpanzees could solve problems by insight. The importance of this work was to show there is no absolute dividing line between the human species and ...

  5. Max Wertheimer - Wikipedia

    en.wikipedia.org/wiki/Max_Wertheimer

    Rudolf Arnheim, Erika Fromm, Kurt Lewin. Max Wertheimer (April 15, 1880 – October 12, 1943) was a psychologist who was one of the three founders of Gestalt psychology, along with Kurt Koffka and Wolfgang Köhler. He is known for his book, Productive Thinking, and for conceiving the phi phenomenon as part of his work in Gestalt psychology.

  6. Bouba/kiki effect - Wikipedia

    en.wikipedia.org/wiki/Bouba/kiki_effect

    The bouba/kiki effect, or kiki/bouba effect, is a non-arbitrary mental association between certain speech sounds and certain visual shapes. Most narrowly, it is the tendency for people, when presented with the nonsense words bouba / ˈbuːbə / and kiki / ˈkiːkiː /, to associate bouba with a rounded shape and kiki with a spiky shape.

  7. Comparative cognition - Wikipedia

    en.wikipedia.org/wiki/Comparative_Cognition

    Wolfgang Kohler. Kohler criticized the work of Thorndike and Pavlov for emphasizing the mechanical approach to behavior while ignoring the cognitive approach. He opposed the suggestion that animals learn by simple trial and error, rather they learned through perception and insight.

  8. Eureka effect - Wikipedia

    en.wikipedia.org/wiki/Eureka_effect

    The eureka effect (also known as the Aha! moment or eureka moment) refers to the common human experience of suddenly understanding a previously incomprehensible problem or concept. Some research describes the Aha! effect (also known as insight or epiphany) as a memory advantage, [1] [2] but conflicting results exist as to where exactly it ...

  9. Ulric Neisser - Wikipedia

    en.wikipedia.org/wiki/Ulric_Neisser

    Ulric Richard Gustav Neisser (December 8, 1928 – February 17, 2012) was a German-American psychologist, Cornell University professor, and member of the US National Academy of Sciences. He has been referred to as the "father of cognitive psychology ". [1] Neisser researched and wrote about perception and memory.