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A press release (also known as a media release) is an official statement delivered to members of the news media for the purpose of providing information, creating an official statement, or making an announcement directed for public release. Press releases are also considered a primary source, meaning they are original informants for information ...
A video news release ( VNR) is a video segment made to look like a news report, but is instead created by a PR firm, advertising agency, marketing firm, corporation, government agency, or non-profit organization. They are provided to television newsrooms to shape public opinion, promote commercial products and services, publicize individuals ...
News style, journalistic style, or news-writing style is the prose style used for news reporting in media, such as newspapers, radio and television. News writing attempts to answer all the basic questions about any particular event—who, what, when, where, and why (the Five Ws ) and also often how—at the opening of the article .
Scholarly sources and high-quality non-scholarly sources are generally better than news reports for academic topics. Press releases from the organizations or journals are often used by newspapers with minimal change; such sources are churnalism and should not be treated differently than the underlying press release. Occasionally, some ...
Newspapers usually have specific policies for readers to report factual errors. Generally, this requires the reader to contact an editor, pointing out the mistake and providing the correct information. Sometimes, an editor or affected reporter will be asked to refer to a note or press release to determine how the mistake was made. [citation needed]
Inverted pyramid (journalism) The inverted pyramid is a metaphor used by journalists and other writers to illustrate how information should be prioritised and structured in prose (e.g., a news report). It is a common method for writing news stories and has wide adaptability to other kinds of texts, such as blogs, editorial columns and marketing ...
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