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  2. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation.It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online newspaper, and blog ...

  3. Sales - Wikipedia

    en.wikipedia.org/wiki/Sales

    According to a report from the Chief Marketing Officer (CMO) Council, only 40 percent of companies have formal programs, systems or processes in place to align and integrate the two critical functions. Sales, Digital Marketing and Automated Marketing campaigns.

  4. Purchase funnel - Wikipedia

    en.wikipedia.org/wiki/Purchase_funnel

    Once users are engaged, the services encourage exploration of various subscription models and collect contact information for ongoing marketing efforts, with the goal of converting free trials into paid subscriptions. [14] Another sector that employs full funnel marketing is marketing and sales software.

  5. Software release life cycle - Wikipedia

    en.wikipedia.org/wiki/Software_release_life_cycle

    The software release life cycle is the process of developing, testing, and distributing a software product (e.g., an operating system).It typically consists of several stages, such as pre-alpha, alpha, beta, and release candidate, before the final version, or "gold", is released to the public.

  6. Braze, Inc. - Wikipedia

    en.wikipedia.org/wiki/Braze,_Inc.

    Braze, Inc. is an American cloud-based software company based in New York City. [ 4 ] [ 5 ] It is a customer engagement platform used by businesses for multichannel marketing . [ 5 ]

  7. Multi-level marketing - Wikipedia

    en.wikipedia.org/wiki/Multi-level_marketing

    Multi-level marketing (MLM), also called network marketing [1] or pyramid selling, [2] [3] [4] is a controversial [4] and sometimes illegal marketing strategy for the sale of products or services in which the revenue of the MLM company is derived from a non-salaried workforce selling the company's products or services, while the earnings of the participants are derived from a pyramid-shaped or ...

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