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2. FUBU - Wikipedia

   en.wikipedia.org/wiki/FUBU

   fubu .com. FUBU ( / ˈfuːbuː /, FOO-boo) is an American hip hop apparel company. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [1] It includes casual wear, sports wear, a suit collection, eyewear, belts, fragrances, and shoes.

3. B.U.M. Equipment - Wikipedia

   en.wikipedia.org/wiki/B.U.M._Equipment

   B.U.M. Equipment. B.U.M. Equipment, a clothing brand under the ownership of BUM Equipment LLC, is a street fashion clothing company that was founded in 1986 in a Seattle garage. [1] The brand is known for its beginning as a Los Angeles casual sportswear brand for men, women, and children. [2] The brand had financial troubles in the mid-1990s ...

4. Vokal (fashion brand) - Wikipedia

   en.wikipedia.org/wiki/Vokal_(fashion_brand)

   Vokal was a hip hop fashion brand launched in 1997 by Abayomi Jamil “Yomi” Martin, rapper Cornell "Nelly" Haynes Jr, and Nick Loftis. Vokal's team began selling T-shirts, jerseys, and custom clothing from their homes and car trunks. Nelly and his rap crew St. Lunatics started performing in the area of St. Louis and with Nelly's first solo ...

5. Karl Kani - Wikipedia

   en.wikipedia.org/wiki/Karl_Kani

   Website. www.karlkani.com. Karl Kani ( / kəˈnaɪ /; born Carl Williams on May 23, 1968 in Limon, Costa Rica) is a Costa Rican fashion designer, founder and CEO of the hip hop fashion brand Karl Kani. He comes from a modest family from Brooklyn, New York. [1] When he was young, he dreamed of combining his passion for hip hop music and fashion.

6. Hip Hop Shop - Wikipedia

   en.wikipedia.org/wiki/Hip_Hop_Shop

   The Hip Hop Shop was a clothing store opened in 1993 by fashion designer Maurice Malone that was more well known for its open mic contests than its clothing. [1] It quickly evolved into one of the main destinations for rap competitions in the Detroit hip hop scene. The spot, located on 15736 W. Seven Mile Road, had open mic contests that were ...

7. 2010s in fashion - Wikipedia

   en.wikipedia.org/wiki/2010s_in_fashion

   Brands such as Supreme, Obey, merchandise from Odd Future, Tyler, the Creator's Golf Wang clothing line, HUF, and the apparel of skate magazine Thrasher are popular in hip hop and street style. With the rise of alternative hip-hop subcultures, such as Cloud Rap and Emo Rap in the late 2010s, "sad boy" culture became prominent.