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  2. Electronic media - Wikipedia

    en.wikipedia.org/wiki/Electronic_media

    Electronic media are media that use electronics or electromechanical means for the audience to access the content. [1] This is in contrast to static media (mainly print media ), which today are most often created digitally, but do not require electronics to be accessed by the end user in the printed form.

  3. Overall equipment effectiveness - Wikipedia

    en.wikipedia.org/wiki/Overall_equipment...

    Overall equipment effectiveness. Overall equipment effectiveness [1] ( OEE) is a measure of how well a manufacturing operation is utilized (facilities, time and material) compared to its full potential, during the periods when it is scheduled to run. It identifies the percentage of manufacturing time that is truly productive.

  4. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    v. t. e. Digital display advertising is online graphic advertising through banners, text, images, video, and audio. The main purpose of digital display advertising is to post company ads on third-party websites. [1] [2] A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users.

  5. FCC is considering AI rules for political ads

    www.aol.com/fcc-considering-ai-rules-political...

    The Federal Communications Commission is taking initial steps toward new rules that could require political ads on TV and radio to include disclaimers about the use of artificial intelligence.

  6. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial ...

  7. Native advertising - Wikipedia

    en.wikipedia.org/wiki/Native_advertising

    Internet marketing. Native advertising, also called sponsored content, [1] [2] partner content, [3] and branded journalism, [3] is a type of paid [3] [4] advertising that appears in the style and format of the content near the advertisement's placement. [5] It manifests as a post, image, video, article or editorial piece of content.

  8. Advertising campaign - Wikipedia

    en.wikipedia.org/wiki/Advertising_campaign

    An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular ...

  9. Television advertisement - Wikipedia

    en.wikipedia.org/wiki/Television_advertisement

    A television advertisement (also called a television commercial, TV commercial, commercial, spot, break, television spot, TV spot, advert, television advert, TV advert, television ad, TV ad or simply an ad) is a span of television programming produced and paid for by an organization. It conveys a message promoting, and aiming to market, a ...