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  2. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Marketing communications include advertising, promotions, sales, branding, campaigns, events, and online promotions. [3] The process allows the public to know or understand a brand and get a clear idea of what the brand has to offer. Brand awareness is the first stage, then brand preference over its competitors is the desired outcome.

  3. Communication design - Wikipedia

    en.wikipedia.org/wiki/Communication_design

    Communication design. Communication design is a mixed discipline between design and information-development concerned with how media communicate with people. A communication design approach is concerned with developing the message and aesthetics in media. It also creates new media channels to ensure the message reaches the target audience.

  4. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    Marketing. A target market, also known as serviceable obtainable market ( SOM ), is a group of customers within a business 's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who ...

  5. Workplace communication - Wikipedia

    en.wikipedia.org/wiki/Workplace_communication

    Workplace communication. Workplace communication is the process of exchanging information and wisdom, both verbal and non-verbal between one person/group and another person/group within an organization. It includes e-mails, text messages, notes, calls, etc. [1] Effective communication is critical in getting the job done, as well as building a ...

  6. Communication - Wikipedia

    en.wikipedia.org/wiki/Communication

    Communication is commonly defined as the transmission of information. Its precise definition is disputed and there are disagreements about whether unintentional or failed transmissions are included and whether communication not only transmits meaning but also creates it.

  7. Ministry of Communications and Digital - Wikipedia

    en.wikipedia.org/wiki/Ministry_of_Communications...

    The Ministry of Communications and Digital (Malay: Kementerian Komunikasi) is a ministry of the Government of Malaysia that is responsible for digitalisation, communications, multimedia, radio broadcasting, digital terrestrial television broadcasting, other media broadcasts, information, personal data protection, special affairs, media industry, film industry, domain name, postal, courier ...

  8. Mediatization (media) - Wikipedia

    en.wikipedia.org/wiki/Mediatization_(media)

    Mediatization (or medialization [1]) is a method whereby the mass media influence other sectors of society, including politics, business, culture, entertainment, sport, religion, or education. Mediatization is a process of change or a trend, similar to globalization and modernization, where the mass media integrates into other sectors of the ...

  9. Communication channel - Wikipedia

    en.wikipedia.org/wiki/Communication_channel

    A communication channel refers either to a physical transmission medium such as a wire, or to a logical connection over a multiplexed medium such as a radio channel in telecommunications and computer networking. A channel is used for information transfer of, for example, a digital bit stream, from one or several senders to one or several receivers.