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  2. PEST analysis - Wikipedia

    en.wikipedia.org/wiki/PEST_analysis

    In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...

  3. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    t. e. In strategic planning and strategic management, SWOT analysis (also known as the SWOT matrix, TOWS, WOTS, WOTS-UP, and situational analysis) [1] is a decision-making technique that identifies the strengths, weaknesses, opportunities, and threats of an organization or project. SWOT analysis evaluates the strategic position of organizations ...

  4. Global environmental analysis - Wikipedia

    en.wikipedia.org/wiki/Global_environmental_analysis

    The segmentation according to the six presented factors of the PESTLE analysis is the starting point of the global environmental analysis. The analysis can be done with the help of a checklist that evaluates every criterion of a segment. In this manner, the status of the global environment shall be defined.

  5. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    Porter's five forces analysis. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  6. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    PEST analysis, which covers the remote external environment elements such as political, economic, social and technological (PESTLE adds legal/regulatory and ecological/environmental); Scenario planning, which was originally used in the military and recently used by large corporations to analyze future scenarios.

  7. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    Market environment. Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the ...

  8. Pest risk analysis - Wikipedia

    en.wikipedia.org/wiki/Pest_Risk_Analysis

    Pest risk analysis ( PRA) is a form of risk analysis conducted by regulatory plant health authorities to identify the appropriate phytosanitary measures required to protect plant resources against new or emerging pests and regulated pests of plants or plant products. Specifically pest risk analysis is a term used within the International Plant ...

  9. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    Situation analysis. In strategic management, situation analysis (or situational analysis) refers to a collection of methods that managers use to analyze an organization's internal and external environment to understand the organization's capabilities, customers, and business environment. [1] The situation analysis can include several methods of ...