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Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.
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Salesforce, Inc. [1] Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
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Website. www .oracle .com /cx /what-is-crm /. Oracle CRM is a customer relationship management system created by Oracle Corporation. [1] It includes a number of different cloud applications that can be deployed together or used individually to analyze customer data and help companies connect and manage sales, marketing, and customer support.
Revenue. $165 million (2021) [1] Number of employees. 1000 (2022) [2] Website. activecampaign.com. ActiveCampaign is a software as a service (SaaS) platform for small-to-mid-sized businesses and is based in Chicago, Illinois. [3] The company offers email marketing, marketing automation, sales automation, and CRM functionality.
TIBCO (The Information Bus Company) was founded in 1997 by Vivek Ranadivé as a subsidiary of Reuters Holdings. [2] Ranadivé originally developed the information bus software at his previous company, Teknekron Software Systems, which he sold to Reuters for $125 million in 1994. [3] TIBCO's software allowed companies to receive and respond to ...
The SAP CRM applications were initially integrated on-premises customer relationship management ( CRM) software manufactured by SAP SE which targeted business software requirements for marketing, sales and service for midsize and large organizations in all industries and sectors. The first SAP CRM release 2.0 has been made generally available ...
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