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Mass media. Mass media includes the diverse arrays of media that reach a large audience via mass communication . Broadcast media transmits information electronically via media such as films, radio, recorded music, or television. Digital media comprises both Internet and mobile mass communication. Internet media comprises such services as email ...
Media literacy. Media literacy is an expanded conceptualization of literacy that includes the ability to access and analyze media messages as well as create, reflect and take action, using the power of information and communication to make a difference in the world. [1] Media literacy is not restricted to one medium [2] and is understood as a ...
The influences of mass media (or 'media effects') are observed in various aspects of human life, from voting behaviors [2] to perceptions of violence, [3] [4] from evaluations of scientists [5] to our understanding of others' opinions. [6] The overall influence of mass media has changed drastically over the years, and will continue to do so as ...
The Government of India played a significant role in using the audio-visual media for increasing mass education in India's rural swathes. Projected television screens provided engaging education in India's villages by the 1990s.In 1997, an autonomous body was established in the name of Prasar Bharti to take care of the public service ...
Mass communication. Mass communication is the process of imparting and exchanging information through mass media to large population segments. It utilizes various forms of media as technology has made the dissemination of information more efficient. Primary examples of platforms utilized and examined include journalism and advertising.
Digital media in education. Students in a media lab class. Digital Media in education is measured by a person's ability to access, analyze, evaluate, and produce media content and communication in a variety of forms. [1] These media may involve incorporating multiple digital softwares, devices, and platforms as a tool for learning.
The role and status of journalism, as well as mass media, has undergone changes over the last two decades, together with the advancement of digital technology and publication of news on the Internet. This has created a shift in the consumption of print media channels, as people increasingly consume news through e-readers , smartphones , and ...
Gender socialization can therefore vary considerably among societies with different values. The family is certainly important in reinforcing gender roles, but so are groups - including friends, peers, school, work, and the mass media. Social groups reinforce gender roles through "countless subtle and not so subtle ways" (1999:76). In peer-group ...