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2. Media planning - Wikipedia

   en.wikipedia.org/wiki/Media_planning

   Media planning. Media planning is generally outsourced and entails sourcing and selecting optimal media platforms for a client's brand or product to use. The goal of media planning is to determine the best combination of media to achieve the clients objectives. In the process of planning, the media planner needs to answer questions such as:

3. Marketing plan - Wikipedia

   en.wikipedia.org/wiki/Marketing_plan

   A marketing plan is a strategy or outline created to accomplish a marketing team's objectives. A marketing plan is often created together by marketing managers, product marketing managers, product managers, and sales teams. A marketing plan falls under the umbrella of the overall business plan. [1]

4. Cross-media marketing - Wikipedia

   en.wikipedia.org/wiki/Cross-media_marketing

   Cross-media marketing is a form of cross-promotion in which promotional companies commit to surpassing traditional advertisement techniques and decide to include extra appeals to the products they offer. [1] The material can be communicated by any mass media such as e-mails, letters, web pages, social media or other recruiting sources.

5. Media (communication) - Wikipedia

   en.wikipedia.org/wiki/Media_(communication)

   Media (communication) In communication, media are the outlets or tools used to store and deliver content; semantic information or subject matter of which the media contains. [1] [2] The term generally refers to components of the mass media communications industry, such as print media, publishing, news media, photography, cinema, broadcasting ...

6. Business plan - Wikipedia

   en.wikipedia.org/wiki/Business_plan

   v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the strategies it intends to ...

7. Investor in company that took Trump Media public pleads ... - AOL

   www.aol.com/news/investor-company-took-trump...

   April 3, 2024 at 10:46 AM. By Jody Godoy. NEW YORK (Reuters) - An early investor in the company that took former U.S. President Donald Trump's media business public pleaded guilty in Manhattan on ...