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Popular culture. Popular culture (also called pop culture or mass culture) is generally recognized by members of a society as a set of practices, beliefs, artistic output (also known as popular art or mass art) [1][2] and objects that are dominant or prevalent in a society at a given point in time. Popular culture also encompasses the ...
Global village. Global village describes the phenomenon of the entire world becoming more interconnected as the result of the propagation of media technologies throughout the world. The term was coined by Canadian media theorist Marshall McLuhan in his books The Gutenberg Galaxy: The Making of Typographic Man (1962) and Understanding Media ...
The computers to store, transmit, and display the web page are electronic media. The web page is an electronic medium. Graphical representations of electrical audio data. Electronic media uses either analog (red) or digital (blue) signal processing. Electronic media are media that use electronics or electromechanical means for the audience to ...
Cultural globalization refers to the transmission of ideas, meanings and values around the world in such a way as to extend and intensify social relations. [1] This process is marked by the common consumption of cultures that have been diffused by the Internet, popular culture media, and international travel.
Print culture encompasses many stages as it has evolved in response to technological advances. Print culture can first be studied from the period of time involving the gradual movement from oration to script as it is the basis for print culture. As the printing became commonplace, script became insufficient and printed documents were mass ...
Influence of mass media. In media studies, mass communication, media psychology, communication theory, and sociology, media influence and the media effect are topics relating to mass media and media culture 's effects on individuals' or audiences' thoughts, attitudes, and behaviors. Through written, televised, or spoken channels, mass media ...
The Gutenberg Galaxy: The Making of Typographic Man is a 1962 book by Marshall McLuhan, in which he analyzes the effects of mass media, especially the printing press, on European culture and human consciousness. It popularized the term global village, [1] which refers to the idea that mass communication allows a village-like mindset to apply to ...
Convergence culture is a theory which recognizes changing relationships and experiences with new media. [1] Henry Jenkins is accepted by media academics to be the father of the term with his book Convergence Culture: Where Old and New Media Collide. [2] It explores the flow of content distributed across various intersections of media ...