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2. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media.. Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

3. Media agency - Wikipedia

   en.wikipedia.org/wiki/Media_agency

   Media agency. Media agencies advise companies on how and where to advertise, and how to present a positive image of themselves to the public. [1] Primary services include advertising, public relations and other forms of media management . Media agencies were first launched with their main focus being the transaction of media space more ...

4. Advertising agency - Wikipedia

   en.wikipedia.org/wiki/Advertising_agency

   Advertising agency. An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that ...

5. Online advertising - Wikipedia

   en.wikipedia.org/wiki/Online_advertising

   Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1] Online advertising includes email marketing, search engine marketing (SEM), social media marketing ...

6. Omnicom Group - Wikipedia

   en.wikipedia.org/wiki/Omnicom_Group

   Omnicom Group Inc. Omnicom Group Inc. is an American global media, marketing and corporate communications holding company, headquartered in New York City . Omnicom's branded networks and specialty firms provide services in four disciplines: advertising, customer relationship management (CRM), public relations and specialty services.

7. Advertising industry - Wikipedia

   en.wikipedia.org/wiki/Advertising_industry

   The advertising industry is the global industry of public relations and marketing companies, media services, and advertising agencies. Several large advertising agencies, including WPP plc, Omnicom, Publicis Groupe, Interpublic and Dentsu, are among the industry's largest. It is a global, multibillion-dollar business that connects manufacturers ...