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Multimedia refers to the integration of multiple forms of content such as text, audio, images, video, and interactive elements into a single digital platform or application. This integration allows for a more immersive and engaging experience compared to traditional single-medium content. Multimedia is utilized in various fields including ...
Computer-mediated communication (CMC) is defined as any human communication that occurs through the use of two or more electronic devices. [1] While the term has traditionally referred to those communications that occur via computer-mediated formats (e.g., instant messaging, email, chat rooms, online forums, social network services), it has also been applied to other forms of text-based ...
In communication, media (singular medium) are the outlets or tools used to store and deliver content; semantic information or subject matter of which the media contains. [1] [2] The term generally refers to components of the mass media communications industry, such as print media, publishing, news media, photography, cinema, broadcasting (radio and television), digital media, and advertising. [3]
"Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]
Videotelephony (also known as videoconferencing or video call) is the use of audio and video for simultaneous two-way communication. [1] There are many terms to refer to videotelephony. Videophones are standalone devices for video calling (compare Telephone). In the present day, devices like smartphones and computers are capable of video ...
Definition. Interactive media is a method of communication in which the output from the media comes from the input of the users. [2][3] Interactive media works with the user's participation. The media still has the same purpose but the user's input adds interaction and brings interesting features to the system for better enjoyment.
Mass communication. Mass communication is the process of imparting and exchanging information through mass media to large population segments. It utilizes various forms of media as technology has made the dissemination of information more efficient. Primary examples of platforms utilized and examined include journalism and advertising.
Mediated communication or mediated interaction (less often, mediated discourse) refers to communication carried out by the use of information communication technology and can be contrasted to face-to-face communication. [1] While nowadays the technology we use is often related to computers, giving rise to the popular term computer-mediated ...
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