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A girl in Udaipur playing "Jungle Child". Girls' toys and games are toys and games specifically targeted at girls by the toy industry. They may be traditionally associated either exclusively or primarily with girls by adults and used by girls as an expression of identity. One commentator have argued that the market for girl's toys and games is ...
GoldieBlox. GoldieBlox is an American toy company that markets interactive toys designed for girls. GoldieBlox, which pairs a construction kit with a storybook, [1] launched in 2012 as a prototype on Kickstarter. Its Kickstarter campaign led to more than $1 million in pre-orders placed in the first month.
"Toys that encourage exploration and self-guided play really do support the developing toddler." And you definitely don't have to spend a lot to give kids ages 1 to 3 a rich play experience, says ...
Shopkins were designed and developed by Moose Toys in Melbourne in April 2013. Co-chief Paul Solomon credits his mother Jacqui Tobias, director of girls’ products, for the idea of Shopkins. Moose Toys had success with their line of Trash Pack collectible figurines targeted towards boys but lacked a market for girls. Shopkins was produced ...
Her study of 100 children's toys revealed that girl-focused toys are generally associated with physical attractiveness, nurturing and domestic skills, while boys' toys were more violent ...
Lego Friends (stylized as LEGO Friends) are a product range of Lego construction toys designed primarily for girls that was launched in 2012. It introduced "mini-doll" figures, which are about the same size as traditional Lego minifigures but are more detailed and realistic. The original cast consisted of Andrea, Olivia, Stephanie, Mia and Emma ...
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