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  2. Pay-per-call advertising - Wikipedia

    en.wikipedia.org/wiki/Pay-per-call_advertising

    Pay-per-call advertising. Pay-per-call (PPCall, also called cost-per-call) is an advertising model which allows companies to advertise on TV and pay for each call generated from each TV commercial aired based on a performance model and agreed upon cost per call. The Pay Per Call model allows companies to avoid expensive cash media spends for TV ...

  3. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Behavioral targeting. Affiliate marketing. Cost per action. Revenue sharing. Mobile advertising. v. t. e. Pay-per-click ( PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.

  4. Performance-based advertising - Wikipedia

    en.wikipedia.org/wiki/Performance-based_advertising

    Performance-based advertising. Performance Marketing, also known as pay for performance advertising, is a form of advertising in which the purchaser pays only when there are measurable results. Its objective is to drive a specific action, and advertisers only pay when that action, such as an acquisition or sale, is completed. [1]

  5. Google users will share $630 million in a Play store settlement

    www.aol.com/google-pay-700-million-us-082651881.html

    Google has agreed to pay $700 million and to allow more competition in its Play app store, according to the terms of an antitrust settlement with US states and consumers filed in federal court on ...

  6. How to Use Google Pay - AOL

    www.aol.com/google-pay-120004280.html

    Step 1: If the retailer accepts contactless payments, unlock your Android smartphone. The Google Pay app does not need to be open. Step 2: Simply tap the top of your device to the payment terminal ...

  7. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites.

  8. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Website monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on pages of the website to ...

  9. Google to pay $700 million to US consumers, states in Play ...

    www.aol.com/news/google-pay-700-million-us...

    (Reuters) -Alphabet's Google has agreed to pay $700 million and to allow for greater competition in its Play app store, according to the terms of an antitrust settlement with U.S. states and ...

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