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Independent media refers to any media, such as television, newspapers, or Internet -based publications, that is free of influence by government or corporate interests. The term has varied applications. Independence stands as a cornerstone principle within media policy and the freedom of the press, representing an "essentially contested concept".
Understanding Media. Understanding Media: The Extensions of Man is a 1964 book by Marshall McLuhan, in which the author proposes that the media, not the content that they carry, should be the focus of study. He suggests that the medium affects the society in which it plays a role mainly by the characteristics of the medium rather than the content.
Media studies is a discipline and field of study that deals with the content, history, and effects of various media; in particular, the mass media. Media Studies may draw on traditions from both the social sciences and the humanities, but mostly from its core disciplines of mass communication, communication, communication sciences, and ...
Community media are any form of media that function in service of or by a community. It is the rise of all kinds of alternative, oppositional, participatory and collaborative media practices that have developed in the journalistic context of ‘community media,’ ‘we media,’ ‘citizens media,’ ‘grassroot journalism’ or any radical alternative to on and offline mainstream ...
In the 1970s, some scholars in communications studies, such as Oliver Boyd-Barrett, Jeremy Tunstall and Elihu Katz, advanced a "media imperialism" perspective.This theory posits that there is an "iniquitous flow of cultural production from the First to the Third World, whereby the media of advanced capitalist economies were able to substantially influence, if not actually determine, the nature ...
Media culture, with its declinations of advertising and public relations, is often considered as a system centered on the manipulation of the mass of society. [5] Corporate media "are used primarily to represent and reproduce dominant ideologies." [6] Prominent in the development of this perspective has been the work of Theodor Adorno since the ...
In television or broadcast journalism, news analysts (also called newscasters or news anchors) examine, interpret, and broadcast news received from various sources of information. Anchors present this as news, either videotaped or live, through transmissions from on-the-scene reporters (news correspondents).
Media consumption. Media consumption or media diet is the sum of information and entertainment media taken in by an individual or group. It includes activities such as interacting with new media, reading books and magazines, watching television and film, and listening to radio. [1]