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This opponent process sets in after the primary process is quieted. With repeated exposure, the primary process becomes weaker while the opponent process is strengthened. The most important contribution is Solomon's findings on work motivation and addictive behavior. According to opponent-process theory, drug addiction is the result of an ...
The opponent process is a color theory that states that the human visual system interprets information about color by processing signals from photoreceptor cells in an antagonistic manner. The opponent-process theory suggests that there are three opponent channels, each comprising an opposing color pair: red versus green, blue versus yellow ...
Richard Lester Solomon (October 2, 1918 – October 12, 1995) was a psychologist well known for his work with in comparative psychology, as well as his opponent-process theory of emotion. Solomon attended Brown University, where he earned a bachelor's degree (A.B.) in 1940, a master's degree (A.M.) in 1942, and a doctorate (Ph.D.) in 1947.
Opponent process theory. The opponent-process theory is a model that views two components as being pairs that are opposite to each other, such that if one component is experienced, the other component will be repressed. Therefore, an increase in pain should bring about a decrease in pleasure, and a decrease in pain should bring about an ...
Inoculation theory is a social psychological / communication theory that explains how an attitude or belief can be made resistant to persuasion or influence, in analogy to how a body gains resistance to disease. [1] [2] The theory uses medical inoculation as its explanatory analogy but instead of applying it to disease, it is used to discuss ...
Receptor theory. Receptor theory is the application of receptor models to explain drug behavior. [1] Pharmacological receptor models preceded accurate knowledge of receptors by many years. [2] John Newport Langley and Paul Ehrlich introduced the concept that receptors can mediate drug action at the beginning of the 20th century.
The a-process is very fast-acting and ends as soon as the stimulus ends or is removed. Unlike the a-process, the b-process is much slower in returning to baseline. Concerning the definition of the opponent process theory—repeated presentations present habituation—the a-process does not necessarily change.
Leo Maurice Hurvich (September 11, 1910 – April 25, 2009) was an American psychologist who conducted research into human color vision. He was married to fellow cognitive psychologist Dorothea Jameson. The pair collaborated on much of their work, including an elaboration on the opponent process theory.