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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Internet marketing. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds ...

  3. Danny Sullivan (technologist) - Wikipedia

    en.wikipedia.org/wiki/Danny_Sullivan_(technologist)

    Danny Sullivan is an American technologist, journalist, [1] and entrepreneur. He is the founder of Search Engine Watch in 1997, one of the earliest online publications about search engine marketing. He also launched Search Engine Strategies, one of the earliest search marketing trade shows. After selling both companies in 2006, he co-founded ...

  4. Search engine optimization metrics - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization...

    Domain Authority (DA), a website metric developed by Moz, is a predictive metric to determine a website's traffic and organic search engine rankings. Domain Authority is based on different link metrics, such as number of linking root domains, number of total backlinks, and the distance of backlinks from the home page of websites. Netcraft

  5. Search Engine Strategies - Wikipedia

    en.wikipedia.org/wiki/Search_Engine_Strategies

    The conference was created by Danny Sullivan, founder and former lead editor of Search Engine Watch. The first [2] SES conference was on November 18, 1999 in San Francisco, California and marked the first [3] [4] formal occasion that site owners had met with search engines. The conference expanded internationally in 2000 when the first SES UK ...

  6. List of search engines - Wikipedia

    en.wikipedia.org/wiki/List_of_search_engines

    Cross-platform open-source desktop search engine. Unmaintained since 2011-06-02. LGPL v2 : Terrier Search Engine: Linux, Mac OS X, Unix: Desktop search for Windows, Mac OS X (Tiger), Unix/Linux. MPL v1.1: Tracker: Linux, Unix: Open-source desktop search tool for Unix/Linux GPL v2 : Tropes Zoom: Windows: Semantic Search Engine (no longer available)

  7. Local search engine optimisation - Wikipedia

    en.wikipedia.org/wiki/Local_search_engine...

    Internet marketing. Local search engine optimization ( local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine 's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]

  8. Website audit - Wikipedia

    en.wikipedia.org/wiki/Website_audit

    Website audit. Website audit is a full analysis of all the factors that affect a website's visibility in search engines. This standard method gives a complete insight into any website, overall traffic, and individual pages. Website audit is completed solely for marketing purposes. The goal is to detect weak points in campaigns that affect web ...

  9. Category:Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Category:Search_engine...

    Pages in category "Search engine optimization". The following 71 pages are in this category, out of 71 total. This list may not reflect recent changes . Search engine optimization.

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