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  2. Text messaging - Wikipedia

    en.wikipedia.org/wiki/Text_messaging

    Given that an SMS message is at most 160 bytes in size, this cost scales to a cost of $1,310 [180] per megabyte sent via text message. This is in sharp contrast with the price of unlimited data plans offered by the same carriers, which allow the transmission of hundreds of megabytes of data for monthly prices of about $15 to $45 in addition to ...

  3. Value of life - Wikipedia

    en.wikipedia.org/wiki/Value_of_life

    The value of life is an economic value used to quantify the benefit of avoiding a fatality. [1] It is also referred to as the cost of life, value of preventing a fatality (VPF), implied cost of averting a fatality (ICAF), and value of a statistical life (VSL). In social and political sciences, it is the marginal cost of death prevention in a ...

  4. Cost per order - Wikipedia

    en.wikipedia.org/wiki/Cost_per_order

    Cost per order, also called cost per purchase, is the cost of internet advertising divided by the number of orders.Cost per order, along with cost per impression and cost per click, is the starting point for assessing the effectiveness of a company's internet advertising and can be used for comparison across advertising media and vehicles and as an indicator of the profitability of a firm's ...

  5. Customer lifetime value - Wikipedia

    en.wikipedia.org/wiki/Customer_lifetime_value

    For example, if a new customer costs $50 to acquire (COCA, or cost of customer acquisition), and their lifetime value is $60, then the customer is judged to be profitable, and acquisition of additional similar customers is acceptable. Additionally, CLV is used to calculate customer equity. Advantages of CLV:

  6. Why are people so bad at texting? The psychology behind bad ...

    www.aol.com/lifestyle/why-people-bad-texting...

    So why does it sting so much? "Texting is often viewed as a conversation, in contrast to something like a post on social media. Conversations imply two-way exchange in a relatively short time period.

  7. Instant messaging - Wikipedia

    en.wikipedia.org/wiki/Instant_messaging

    Instant messaging (IM), sometimes also called "messaging" or "texting", consists of computer-based human communication between two users (private messaging) or more (chat room or "group") in real-time, allowing immediate receipt of acknowledgment or reply. This is in direct contrast to email, where conversations are not in real-time, and the ...

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