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  2. Unique identifier - Wikipedia

    en.wikipedia.org/wiki/Unique_identifier

    Unique identifier. A unique identifier ( UID) is an identifier that is guaranteed to be unique among all identifiers used for those objects and for a specific purpose. [1] The concept was formalized early in the development of computer science and information systems. In general, it was associated with an atomic data type .

  3. Unique user - Wikipedia

    en.wikipedia.org/wiki/Unique_user

    Unique user. Website popularity is commonly determined using the number of unique users. "Unique" refers to the number of distinct users to a website and does not count repeat visits to a website by the same user. [1] [2] A website's number of unique users is measured over a standard period of time. The metric is often quoted to potential ...

  4. Online identity - Wikipedia

    en.wikipedia.org/wiki/Online_identity

    Online identity. Internet identity ( IID ), also online identity, online personality, online persona or internet persona, is a social identity that an Internet user establishes in online communities and websites. It may also be an actively constructed presentation of oneself. Although some people choose to use their real names online, some ...

  5. Identity correlation - Wikipedia

    en.wikipedia.org/wiki/Identity_correlation

    Identity correlation is, in information systems, a process that reconciles and validates the proper ownership of disparate user account login IDs that reside on systems and applications throughout an organization and can permanently link ownership of those user account login IDs to particular individuals by assigning a unique identifier (also called primary or common keys) to all validated ...

  6. Universally unique identifier - Wikipedia

    en.wikipedia.org/wiki/Universally_unique_identifier

    Universally unique identifier. A Universally Unique Identifier ( UUID) is a 128-bit label used for information in computer systems. The term Globally Unique Identifier ( GUID) is also used, mostly in Microsoft systems. [1] [2] When generated according to the standard methods, UUIDs are, for practical purposes, unique.

  7. Advertising ID - Wikipedia

    en.wikipedia.org/wiki/Advertising_ID

    Advertising ID. An advertising ID is a unique user ID assigned to a mobile device (smart phone, tablet computer ), or operating environment, to help advertising services personalize their offers. [1] It can be sent to advertisers and other third parties which can use this unique ID to track the user's movements, habits, and usages of ...

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