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  2. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click (PPC) is an internet ... Prior to this, Yahoo's primary source of SERPs advertising included contextual IAB advertising units (mainly 468x60 display ads).

  3. Yahoo! Native - Wikipedia

    en.wikipedia.org/wiki/Yahoo!_Native

    Website. gemini.yahoo.com. Yahoo! Native (formerly known as Yahoo! Advertising, Yahoo! Search Marketing and Yahoo! Gemini) is a native "Pay per click" Internet advertising service provided by Yahoo . Yahoo began offering this service after acquiring Overture Services, Inc. The current offering of Yahoo Native launched in 2014 as Yahoo!

  4. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    By 2007, pay-per-click programs proved to be primary moneymakers for search engines. In a market dominated by Google, in 2009 Yahoo! and Microsoft announced the intention to forge an alliance. The Yahoo! & Microsoft Search Alliance eventually received approval from regulators in the US and Europe in February 2010.

  5. Microsoft Advertising - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Advertising

    Microsoft Advertising (formerly Bing Ads) is an online advertising platform developed by Microsoft, where advertisers bid to display brief ads, service offers, product listings and videos to web users. It provides pay per click advertising on search engines Bing, Yahoo! and DuckDuckGo, as well as on other websites, mobile apps, and videos.

  6. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Website monetization. Website monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on ...

  7. Category:Pay-per-click search engines - Wikipedia

    en.wikipedia.org/wiki/Category:Pay-per-click...

    Pages in category "Pay-per-click search engines". The following 9 pages are in this category, out of 9 total. This list may not reflect recent changes .

  8. Click fraud - Wikipedia

    en.wikipedia.org/wiki/Click_fraud

    Click fraud is a type of fraud that occurs on the Internet in pay per click (PPC) online advertising. In this type of advertising, the owners of websites that post the ads are paid based on how many site visitors click on the ads. Fraud occurs when a person, automated script, computer program or an auto clicker imitates a legitimate user of a ...

  9. Click farm - Wikipedia

    en.wikipedia.org/wiki/Click_farm

    Click farm. A click farm is a form of click fraud where a large group of low-paid workers are hired to click on links or buttons for the click fraudster (click farm master or click farmer). The workers click the links, surf the target website for a period of time, and possibly sign up for newsletters prior to clicking another link.

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