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Marketing. Marketing ethics is an area of applied ethics which deals with the moral principles behind the operation and regulation of marketing. Some areas of marketing ethics (ethics of advertising and promotion) overlap with media and public relations ethics .
Media manipulation refers to orchestrated campaigns in which actors exploit the distinctive features of broadcasting mass communications or digital media platforms to mislead, misinform, or create a narrative that advance their interests and agendas. [1] [2] [3]
Digital Jungle is a cross-cultural digital marketing agency headquartered in Beijing, China. [1] The core business of this agency is to work with Western organizations to market their products and services to a Chinese-speaking audience. The agency creates and curates content, then distributes it over multiple marketing channels such as social ...
Interruption marketing or outbound marketing is promoting a product through continued advertising, promotions, public relations and sales. [1] It's the opposite of permission marketing. It is considered to be an annoying version of the traditional way of doing marketing whereby companies focus on finding customers through advertising.
Meta marketing is "the synthesis of all managerial, traditional, scientific, social and historical foundations of marketing ,” a term first coined by E.J.Kelly while discussing the issue of ethics and science of marketing [1] Thus, Meta Marketing is an attempt to widen the horizons of marketing by covering non-profit organisations.
Live support software. E-procurement. Purchase-to-pay. Super-apps. v. t. e. Digital distribution, also referred to as content delivery, online distribution, or electronic software distribution, among others, is the delivery or distribution of digital media content such as audio, video, e-books, video games, and other software. [1]
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