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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    v. t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

  3. Search engine - Wikipedia

    en.wikipedia.org/wiki/Search_engine

    Some engines suggest queries when the user is typing in the search box. A search engine is a software system that provides hyperlinks to web pages and other relevant information on the Web in response to a user's query. The user inputs a query within a web browser or a mobile app, and the search results are often a list of hyperlinks ...

  4. Search engine indexing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_indexing

    Search engine indexing is the collecting, parsing, and storing of data to facilitate fast and accurate information retrieval. Index design incorporates interdisciplinary concepts from linguistics, cognitive psychology, mathematics, informatics, and computer science. An alternate name for the process, in the context of search engines designed to ...

  5. Search engine results page - Wikipedia

    en.wikipedia.org/wiki/Search_engine_results_page

    A search engine results page ( SERP) is a webpage that is displayed by a search engine in response to a query by a user. The main component of a SERP is the listing of results that are returned by the search engine in response to a keyword query . organic search: retrieved by the search engine's algorithm. sponsored search: advertisements.

  6. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Search engine marketing ( SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. [1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a ...

  7. Wikipedia:Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Search_engine...

    Search engine optimization. This is an essay. Wikipedia attracts many links and contains a large amount of content on a broad set of topics. As a result, Wikipedia pages tend to rank well in organic search, and to acquire high PageRank on Google, the most popular search engine as of 2018. These factors create a strong temptation for editors to ...

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