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  2. Digital dystopia - Wikipedia

    en.wikipedia.org/wiki/Digital_dystopia

    Digital dystopia, cyber dystopia or algorithmic dystopia refers to an alternate future or present in which digitized technologies or also algorithms have caused major societal disruption. [1] [2] [3] It refers to narratives of technologies influencing social, economic, and political structures, and its diverse set of components includes virtual ...

  3. Digital divide - Wikipedia

    en.wikipedia.org/wiki/Digital_divide

    The digital divide is the unequal access to digital technology, including smartphones, tablets, laptops, and the internet. [1] [2] The digital divide worsens inequality around access to information and resources. In the Information Age, people without access to the Internet and other technology are at a disadvantage, for they are unable or less ...

  4. Digital branding - Wikipedia

    en.wikipedia.org/wiki/Digital_branding

    Individual. Personal. Umbrella. Brand Book. v. t. e. Digital branding is a brand management technique that uses a combination of internet branding and digital marketing to develop a brand over a range of digital venues, including internet -based relationships, [citation needed] device-based applications [1] [2] or media content. [3]

  5. Secretary of State for Culture, Media and Sport - Wikipedia

    en.wikipedia.org/wiki/Secretary_of_State_for...

    The secretary of state for culture, media and sport, also referred to as the culture secretary, is a secretary of state in the Government of the United Kingdom, with overall responsibility for strategy and policy across the Department for Culture, Media and Sport. [3] The incumbent is a member of the Cabinet of the United Kingdom.

  6. The medium is the message - Wikipedia

    en.wikipedia.org/wiki/The_medium_is_the_message

    The medium is the message. The phrase was coined by Marshall McLuhan. " The medium is the message " is a phrase coined by the Canadian communication theorist Marshall McLuhan and the name of the first chapter [1] in his Understanding Media: The Extensions of Man, published in 1964. [2] [3] McLuhan proposes that a communication medium itself ...

  7. Digital audio - Wikipedia

    en.wikipedia.org/wiki/Digital_audio

    Digital audio is a representation of sound recorded in, or converted into, digital form. In digital audio, the sound wave of the audio signal is typically encoded as numerical samples in a continuous sequence. For example, in CD audio, samples are taken 44,100 times per second, each with 16-bit sample depth. Digital audio is also the name for ...

  8. Media imperialism - Wikipedia

    en.wikipedia.org/wiki/Media_imperialism

    Media imperialism (sometimes referred to as cultural imperialism) is an area in the international political economy of communications research tradition that focuses on how "all Empires, in territorial or nonterritorial forms, rely upon communications technologies and mass media industries to expand and shore up their economic, geopolitical ...

  9. View-through rate - Wikipedia

    en.wikipedia.org/wiki/View-through_rate

    View-through rate. A view-through rate ( VTR ), measures the number of post-impression response or viewthrough from display media impressions viewed during and following an online advertising campaign. Such post-exposure behavior can be expressed in site visits, on-site events, conversions occurring at one or more Web sites or potentially offline: