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A modern scientific calculator with an LCD. An electronic calculator is typically a portable electronic device used to perform calculations, ranging from basic arithmetic to complex mathematics. The first solid-state electronic calculator was created in the early 1960s. Pocket-sized devices became available in the 1970s, especially after the ...
Digital content is any content that exists in the form of digital data. Digital content is stored on digital media or analog storage in specific formats. Forms of digital content include information that is digitally broadcast, streamed, or contained in computer files. Viewed narrowly, digital content includes popular media types, while a ...
Data compression ratio is defined as the ratio between the uncompressed size and compressed size: [1][2][3][4][5] Thus, a representation that compresses a file's storage size from 10 MB to 2 MB has a compression ratio of 10/2 = 5, often notated as an explicit ratio, 5:1 (read "five" to "one"), or as an implicit ratio, 5/1.
View-through rate. A view-through rate (VTR), measures the number of post-impression response or viewthrough from display media impressions viewed during and following an online advertising campaign. Such post-exposure behavior can be expressed in site visits, on-site events, conversions occurring at one or more Web sites or potentially offline:
The audience measurement of U.S. television has relied on sampling to obtain estimated audience sizes in which advertisers determine the value of such acquisitions. . According to The Television Will Be Revolutionized, Amanda D. Lotz writes that during the 1960s and 1970s, Nielsen introduced the Storage Instantaneous Audimeter, a device that sent daily viewing information to the company's ...
A typical method of performing a measurement is to transfer a 'large' file from one system to another system and measure the time required to complete the transfer or copy of the file. The throughput is then calculated by dividing the file size by the time to get the throughput in megabits, kilobits, or bits per second.
Bandwidth (computing) In computing, bandwidth is the maximum rate of data transfer across a given path. Bandwidth may be characterized as network bandwidth, [1] data bandwidth, [2] or digital bandwidth. [3][4] This definition of bandwidth is in contrast to the field of signal processing, wireless communications, modem data transmission, digital ...
Media consumption or media diet is the sum of information and entertainment media taken in by an individual or group. It includes activities such as interacting with new media , reading books and magazines , watching television and film , and listening to radio . [ 1 ]