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  2. Digital media - Wikipedia

    en.wikipedia.org/wiki/Digital_media

    Paid Media. Paid media refers to promotional channels that marketers pay to use, including traditional media (e.g., television, radio, print, or outdoor advertising), online and digital media (e.g., paid search ads, web and social media display ads, mobile ads, or email marketing).

  3. Digital distribution - Wikipedia

    en.wikipedia.org/wiki/Digital_distribution

    Live support software. E-procurement. Purchase-to-pay. Super-apps. v. t. e. Digital distribution, also referred to as content delivery, online distribution, or electronic software distribution, among others, is the delivery or distribution of digital media content such as audio, video, e-books, video games, and other software. [1]

  4. Digital content - Wikipedia

    en.wikipedia.org/wiki/Digital_content

    Digital content is any content that exists in the form of digital data. Digital content is stored on digital media or analog storage in specific formats. Forms of digital content include information that is digitally broadcast, streamed, or contained in computer files. Viewed narrowly, digital content includes popular media types, while a ...

  5. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  6. Paid content - Wikipedia

    en.wikipedia.org/wiki/Paid_content

    Paid content. Paid content is content on the Internet – such as text, graphics, video and downloads – which is paid for. Paid content is usually copyrighted. [1] Some internet content has always historically been paid for — until recently there has been little discussion about paying for scientific, technical and medical (STM) content as ...

  7. Digital journalism - Wikipedia

    en.wikipedia.org/wiki/Digital_journalism

    Digital journalism creates an opportunity for niche audiences, allowing people to have more options as to what to view and read. Digital journalism opens up new ways of storytelling; through the technical components of the new medium, digital journalists can provide a variety of media, such as audio, video, and digital photography. Regarding to ...

  8. Over-the-top media service - Wikipedia

    en.wikipedia.org/wiki/Over-the-top_media_service

    Over-the-top media service. Over-the-top media service (also known as over-the-top television, or simply OTT) refers to a media service offered directly to viewers via the public Internet, rather than through an over-the-air, cable, or satellite -based provider. [1][2] The term is synonymous with " streaming platform ", such as Netflix and ...

  9. Streaming television - Wikipedia

    en.wikipedia.org/wiki/Streaming_television

    Streaming television is the digital distribution of television content, such as television series and films, streamed over the Internet. [1] Standing in contrast to dedicated terrestrial television delivered by over-the-air aerial systems, cable television, and/or satellite television systems, [2] streaming television is provided as over-the-top media (OTT), [3] or as Internet Protocol ...

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