Search results
Results from the WOW.Com Content Network
Learn about the definition, principles, processes and applications of strategic management, a field of management that involves formulating and implementing the major goals and initiatives of an organization. Explore different models, frameworks and perspectives on strategy, as well as the environmental analysis and strategic decisions involved.
SWOT analysis is a tool for strategic planning and management that evaluates the strengths, weaknesses, opportunities and threats of a business or project. Learn how to conduct a SWOT analysis, see different strategies based on the results, and explore its applications in various fields and contexts.
Learn about the Business Model Canvas, a strategic management template for developing and documenting business models. It consists of nine elements that describe a firm's or product's value proposition, infrastructure, customers, and finances.
Strategic thinking is a mental process of generating and applying insights and opportunities to achieve a goal or set of goals. It differs from strategic planning in its focus on synthesis, innovation and vision, and involves various tools and techniques to foster strategic management.
Learn how companies pursue competitive advantage across their chosen market scope using three/four generic strategies: cost leadership, differentiation, focus, and hybrid. The concept was developed by Michael Porter in 1980 and has been applied to various industries and businesses.
The resource-based view (RBV) is a managerial framework that focuses on the firm's internal resources and capabilities to achieve sustainable competitive advantage. RBV proposes that firms are heterogeneous and can adopt different strategies based on their resource mix, and that resources should be valuable, rare, imperfectly imitable and non-substitutable (VRIN criteria).
Porter's four corners model is a predictive tool designed by Michael Porter that helps in determining a competitor's course of action. Unlike other predictive models which predominantly rely on a firm's current strategy and capabilities to determine future strategy, Porter's model additionally calls for an understanding of what motivates the competitor.
Ansoff matrix is a strategic planning tool for business growth in existing or new markets, with existing or new products. It was created by Igor Ansoff, an applied mathematician and business manager, and has four quadrants: market penetration, market development, product development, and diversification.