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Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.
Sales start in the United States and Canada through a license agreement with Samsonite Corp. Lego Italy established; 1961–1962: Lego makes an arrangement allowing Samsonite to begin producing and selling Lego products in Canada, an arrangement that would continue until 1988. 1962: Lego sells toys in Singapore, Hong Kong, Australia, Morocco ...
Lego City and Lego Pirates were closed during this time. [23] Following that week, on May 29, 2021, Legoland New York officially opened to the general public and other pass holders. [24] This was a soft opening, since Lego Pirates and part of Lego City was still under construction. [25] In conjunction with this, ticket prices were reduced. [26]
Legoland (/ ˈlɛɡoʊlænd /, trademarked in uppercase as LEGOLAND) is a chain of family amusement parks focusing on the Lego building toy brand. They are owned and operated by the British theme park company Merlin Entertainments, which shares a common owner (Kirkbi A/S) with The Lego Group.
Legoland Florida Resort (stylized as LEGOLAND Florida Resort) is a vacation destination in Winter Haven, Florida.The resort features the Legoland Florida theme park itself, the Legoland Water Park, three on-site accommodations and a separately-ticketed on-site park based on the British children's animated series Peppa Pig that opened on February 24, 2022.
A ninth is planned to open in 2020 in Goshen, New York, United States, [104] and a tenth in 2022 in Shanghai, China. [105] On 13 July 2005, the control of 70% of the Legoland parks was sold for $460 million to the Blackstone Group of New York while the remaining 30% is still held by Lego Group. [106]
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