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  2. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Search engine marketing, or SEM, is designed to increase a website's visibility in search engine results pages (SERPs). Search engines provide sponsored results and organic (non-sponsored) results based on a web searcher's query. [25]: 117 Search engines often employ visual cues to differentiate sponsored results from organic results. Search ...

  3. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    The e-commerce website, viewed as a marketing toy in the early days of the Internet, ... Spam is the biggest threat to organic search engines, ...

  4. Metasearch engine - Wikipedia

    en.wikipedia.org/wiki/Metasearch_engine

    Search engines can behave in a non-cooperative manner whereby they will not deny or provide any access to interfaces; The search engine can be completely hostile and refuse the metasearch engine total access to their database and in serious circumstances, by seeking legal methods. [21]

  5. Internet - Wikipedia

    en.wikipedia.org/wiki/Internet

    Through keyword-driven Internet research using search engines like Yahoo!, Bing and Google, users worldwide have easy, instant access to a vast and diverse amount of online information. Compared to printed media, books, encyclopedias and traditional libraries, the World Wide Web has enabled the decentralization of information on a large scale.

  6. Gopher (protocol) - Wikipedia

    en.wikipedia.org/wiki/Gopher_(protocol)

    The Gopher protocol (/ ˈ ɡ oʊ f ər / ⓘ) is a communication protocol designed for distributing, searching, and retrieving documents in Internet Protocol networks. The design of the Gopher protocol and user interface is menu-driven, and presented an alternative to the World Wide Web in its early stages, but ultimately fell into disfavor, yielding to Hypertext Transfer Protocol ().

  7. Enterprise search - Wikipedia

    en.wikipedia.org/wiki/Enterprise_search

    The search is generally offered only to users internal to the company. [1] [2] Enterprise search can be contrasted with web search, which applies search technology to documents on the open web, and desktop search, which applies search technology to the content on a single computer.

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