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My Yahoo! Screenshot of My Yahoo! on June 22, 2020. My Yahoo! is a start page or web portal which combines personalized Yahoo! features, content feeds and information. The site was launched in 1996 [2] and was one of the company's most popular creations. [3]
igHome is a customizable start page introduced in 2012 as an alternative to iGoogle, the personal web portal launched by Google in May 2005. [1] [2] Just like iGoogle, igHome offers users the possibility to build a start page containing a central search box and a number of gadgets. igHome mimics the user interface of iGoogle. [3]
Personalization. Personalization (broadly known as customization) consists of tailoring a service or product to accommodate specific individuals. It is sometimes tied to groups or segments of individuals. Personalization involves collecting data on individuals, including web browsing history, web cookies, and location.
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