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  2. Digital distribution - Wikipedia

    en.wikipedia.org/wiki/Digital_distribution

    Live support software. E-procurement. Purchase-to-pay. Super-apps. v. t. e. Digital distribution, also referred to as content delivery, online distribution, or electronic software distribution, among others, is the delivery or distribution of digital media content such as audio, video, e-books, video games, and other software. [1]

  3. Media (communication) - Wikipedia

    en.wikipedia.org/wiki/Media_(communication)

    Media (communication) In communication, media are the outlets or tools used to store and deliver content; semantic information or subject matter of which the media contains. [1] [2] The term generally refers to components of the mass media communications industry, such as print media, publishing, news media, photography, cinema, broadcasting ...

  4. Digital supply chain - Wikipedia

    en.wikipedia.org/wiki/Digital_supply_chain

    Digital supply chain. The digital supply chain is a new media term which encompasses the process of the delivery of digital media, be it music or video, by electronic means, from the point of origin (content provider) to destination (consumer). In much the same manner a physical medium must go through a “supply chain” process in order to ...

  5. Internet Protocol television - Wikipedia

    en.wikipedia.org/wiki/Internet_Protocol_television

    Internet Protocol television ( IPTV) is the delivery of television content over Internet Protocol (IP) networks. This is in contrast to delivery through traditional terrestrial, satellite, and cable transmission formats. Unlike downloaded media, IPTV offers the ability to stream the source media continuously and hence can begin playing the ...

  6. Media management - Wikipedia

    en.wikipedia.org/wiki/Media_management

    Media management is a business administration discipline that identifies and describes strategic and operational phenomena and problems in the leadership of media enterprises. Media management contains the functions strategic management, procurement management, production management, organizational management and marketing of media enterprises.

  7. Digital media - Wikipedia

    en.wikipedia.org/wiki/Digital_media

    In mass communication, digital media is any communication media that operates in conjunction with various encoded machine-readable data formats. Digital content can be created, viewed, distributed, modified, listened to, and preserved on a digital electronic device, including digital data storage media (in contrast to analog electronic media ...

  8. Multimedia - Wikipedia

    en.wikipedia.org/wiki/Multimedia

    Multimedia. Multimedia is a form of communication that uses a combination of different content forms, such as writing, audio, images, animations, or video, into a single interactive presentation, in contrast to traditional mass media, such as printed material or audio recordings, which feature little to no interaction between users.

  9. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Marketing communications include advertising, promotions, sales, branding, campaigns, events, and online promotions. [3] The process allows the public to know or understand a brand and get a clear idea of what the brand has to offer. Brand awareness is the first stage, then brand preference over its competitors is the desired outcome.