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In communication, media (singular medium) are the outlets or tools used to store and deliver content; semantic information or subject matter of which the media contains. [1] [2] The term generally refers to components of the mass media communications industry, such as print media, publishing, news media, photography, cinema, broadcasting (radio and television), digital media, and advertising. [3]
Business journalism is the part of journalism that tracks, records, analyzes, and interprets the business, economic and financial activities and changes that take place in societies. Topics widely cover the entire purview of all commercial activities related to the economy. This area of journalism provides news and feature articles about people ...
Media relations. Media relations involves working with media for the purpose of informing the public of an organization's mission, policies and practices in a positive, consistent and credible manner. It can also entail developing symbiotic relationships with media outlets, journalists, bloggers, and influencers to garner publicity for an ...
"Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]
Online journalism is reporting and other journalism produced or distributed via the Internet. The Internet has allowed the formal and informal publication of news stories through mainstream media outlets, social media platforms, as well as blogs, vlogs, and other self-published news stories.
Media management. Media management is a business administration discipline that identifies and describes strategic and operational phenomena and problems in the leadership of media enterprises. Media management contains the functions strategic management, procurement management, production management, organizational management and marketing of ...
Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the " news of the day" and that informs society to at least some degree of accuracy. The word, a noun, applies to the occupation (professional or not), the methods of gathering information, and the organizing literary styles.
Business communication is communication that is intended to help a business achieve a fundamental goal, through information sharing between employees as well as people outside the company. [1][2] It includes the process of creating, sharing, listening, and understanding messages between different groups of people through written and verbal ...
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