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Employee resource group. Employee resource groups (also known as ERGs, affinity groups, business network groups, or business resource groups [1]) are groups of employees who join in their workplace based on shared characteristics or life experiences. [2] ERGs are generally based on providing support, enhancing career development, and ...
Stakeholder (corporate) In a corporation, a stakeholder is a member of "groups without whose support the organization would cease to exist", [1] as defined in the first usage of the word in a 1963 internal memorandum at the Stanford Research Institute. The theory was later developed and championed by R. Edward Freeman in the 1980s.
Staff and line. Staff and line are names given to different types of functions in organizations. A line function is one that directly advances an organization in its core work. [1] This always includes production and sales, and sometimes marketing. [2] A staff function supports the organization with specialized advisory and support functions. [3]
When they’re done right, employee resource groups (ERGs) can be powerful tools for companies to build relationships with staff members and ensure the workplace is serving them well. But in some ...
v. t. e. Customer relationship management ( CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...
Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or manufacturer. Products can be marketed to other businesses ( B2B) or directly to consumers ( B2C ). [5]
On the inside, the organization created employee resource groups for employees of color and LGBTQ+ staffers, in addition to the women’s group, which had already been established.
Strategy. The resource-based view ( RBV ), often referred to as the "resource-based view of the firm", [1] is a managerial framework used to determine the strategic resources a firm can exploit to achieve sustainable competitive advantage. Barney's 1991 article "Firm Resources and Sustained Competitive Advantage" is widely cited as a pivotal ...