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Radio advertisement. In the United States, commercial radio stations make most of their revenue by selling airtime to be used for running radio advertisements. These advertisements are the result of a business or a service providing a valuable consideration, usually money, in exchange for the station airing their commercial or mentioning them ...
Also AM radio or AM. Used interchangeably with kilohertz (kHz) and medium wave. A modulation technique used in electronic communication where the amplitude (signal strength) of the wave is varied in proportion to that of the message signal. Developed in the early 1900s, this technique is most commonly used for transmitting an audio signal via a radio wave measured in kilohertz (kHz). See AM ...
A radio format aims to reach a more or less specific audience according to a certain type of programming, which can be thematic or general, more informative or more musical, among other possibilities. [nb 1] Radio formats are often used as a marketing tool and are subject to frequent changes, [3] including temporary changes called " stunting."
16-line message format. 16-line message format, or Basic Message Format, is the standard military radiogram format (in NATO allied nations) for the manner in which a paper message form is transcribed through voice, Morse code, or TTY transmission formats. The overall structure of the message has three parts: HEADING (which can use as many as 10 ...
Specific Area Message Encoding (SAME) is a protocol used for framing and classification of broadcasting emergency warning messages. It was developed by the United States National Weather Service for use on its NOAA Weather Radio (NWR) network, and was later adopted by the Federal Communications Commission for the Emergency Alert System, then subsequently by Environment Canada for use on its ...
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial ...
Front cover of the 25th anniversary UK trade paperback edition of The Hitchhiker's Guide to the Galaxy: The Original Radio Scripts, 2003. The Hitchhiker's Guide to the Galaxy: The Original Radio Scripts is a book, published in 1985, containing the scripts for the original radio series version of The Hitchhiker's Guide to the Galaxy by Douglas ...
Radio documentary. A radio documentary is a spoken word radio format devoted to non-fiction narrative. It is broadcast on radio as well as distributed through media such as tape, CD, and podcast. A radio documentary, or feature, covers a topic in depth from one or more perspectives, often featuring interviews, commentary, and sound pictures.