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  2. Click fraud - Wikipedia

    en.wikipedia.org/wiki/Click_fraud

    Click fraud is a type of fraud that occurs on the Internet in pay per click (PPC) online advertising. In this type of advertising, the owners of websites that post the ads are paid based on how many site visitors click on the ads. Fraud occurs when a person, automated script, computer program or an auto clicker imitates a legitimate user of a ...

  3. Pay-per-view - Wikipedia

    en.wikipedia.org/wiki/Pay-per-view

    Pay-per-view. Pay-per-view ( PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program guide, an automated telephone system, or through a live customer service representative.

  4. DirecTV Cinema - Wikipedia

    en.wikipedia.org/wiki/DirecTV_Cinema

    1994. Headquarters. United States. Products. Film distribution. DirecTV Cinema (previously known as Direct Ticket, Blockbuster Ticket, Blockbuster Pay-Per-View Movies, and DirecTV Pay-Per-View) is DirecTV 's video on demand and pay-per-view platform for film content. Films are released as is done on other pay-TV services, along with exclusive ...

  5. Customer review - Wikipedia

    en.wikipedia.org/wiki/Customer_review

    Customer review. A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites. There are also dedicated review sites, some of which use customer reviews as well ...

  6. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Revenue sharing. Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  7. Advance-fee scam - Wikipedia

    en.wikipedia.org/wiki/Advance-fee_scam

    An advance-fee scam is a form of fraud and is one of the most common types of confidence tricks. The scam typically involves promising the victim a significant share of a large sum of money, in return for a small up-front payment, which the fraudster claims will be used to obtain the large sum. [1] [2] If a victim makes the payment, the ...

  8. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click (PPC) has an advantage over cost-per-impression in that it conveys information about how effective the advertising was. Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or more specifically drive traffic to a destination, then pay-per-click is the preferred metric.

  9. Kanopy - Wikipedia

    en.wikipedia.org/wiki/Kanopy

    Kanopy is an on-demand streaming video platform for public and academic libraries that offers films, TV shows, educational videos and documentaries. [1] The service is free for users, but content owners and content creators are paid on a pay-per-view model by the institution. The company was founded in Scarborough, Western Australia, on ...